Episodios

  • Optimize, Master, and Scale Your SEO in the Age of AI

    Optimize, Master, and Scale Your SEO in the Age of AI
    Mar 24 2025
    As AI continues to revolutionize the digital landscape, businesses must embrace AI-driven SEO to stay competitive in an evolving search landscape. In this episode, guest host Rex Paisley is joined by SEO Director, Kevin Williams and Senior SEO Specialist, Harley Helmer from Americaneagle.com. They break down the current landscape of SEO in the age of AI, and how businesses can optimize, master, and scale their SEO strategies effectively. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Rex Paisley: LinkedIn Kevin Williams: LinkedIn Harley Helmer: LinkedIn Resources: Americaneagle.com Search Engine Optimization Services
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    45 m
  • The 98% Open Rate: Why SMS Marketing is Your Secret Weapon

    The 98% Open Rate: Why SMS Marketing is Your Secret Weapon
    Mar 10 2025
    With overflowing email inboxes and ever-changing social media algorithms, marketers need a more direct and reliable way to connect with their audience. Enter SMS marketing—a powerful tool with a 98% open rate. In this episode, we’re joined by Nadine Hawel, Senior Digital Marketing Expert at Americaneagle.com. She breaks down insights on SMS marketing, its impact on ecommerce brands, and how SMS is becoming an essential part of modern marketing strategies. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Nadine Hawel: LinkedIn Resources: Americaneagle.com Digital Marketing Services
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    27 m
  • 1:1 with a Marketing Expert: Heather Comiskey, PPC Manager

    1:1 with a Marketing Expert: Heather Comiskey, PPC Manager
    Feb 24 2025
    Want to ignite your paid search strategy and watch your ROI soar? In this episode, Taylor Karg sits down with Heather Comiskey, PPC Manager at Americaneagle.com. Whether you're a marketing professional looking to refine your paid search strategy or a business owner questioning the value of PPC, you'll gain valuable insights to help maximize your advertising investment. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Heather Comiskey: LinkedIn Resources: Americaneagle.com Paid Search & PPC Management Services | Google Digital Marketing & E-commerce Certificate
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    49 m
  • Data Privacy in Flux - What You Need to Know Today

    Data Privacy in Flux - What You Need to Know Today
    Feb 10 2025
    Data privacy is no longer just a buzzword – it’s a business imperative. In this episode, host Taylor Karg is joined by Greg Black, Technical Manager at Americaneagle.com, to explore the current state of data privacy. Whether you're a business owner, marketer, or IT professional, staying ahead of privacy compliance is crucial for maintaining customer trust and avoiding legal pitfalls. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Greg Black: LinkedIn Resources: How to Navigate Emerging State Privacy Laws Blog | CIPA Pits Privacy Rights vs. Website Tracking in California Courtrooms Blog
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    37 m
  • Can Cloud Infrastructure Be Flexible, Scalable AND Cost-Efficient?

    Can Cloud Infrastructure Be Flexible, Scalable AND Cost-Efficient?
    Jan 28 2025
    Just as a master chef transforms raw ingredients into culinary masterpieces, navigating the cloud requires expertise, precision, and a guiding hand. In this episode, Paul Kocan, VP of Managed Hosting and Craig Briars, Solution Consultant and Sales Director at Americaneagle.com break down the intricacies of cloud and managed hosting from their 2024 Americaneagle.com Customer Forum event presentation. They highlight creative analogies and real-world examples to make cloud hosting both actionable and approachable. This podcast is brought to you by Americaneagle.com Studios. Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Paul Kocan: LinkedIn Craig Briars: LinkedIn Resources: Americaneagle.com Hosting & Managed Cloud Services
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    42 m
  • Next-Gen SEO: Where Every Update is an Opportunity, Not an Obstacle

    Next-Gen SEO: Where Every Update is an Opportunity, Not an Obstacle
    Jan 14 2025
    Let's break down Google's latest algorithm updates, the evolving role of AI in search, and how to optimize content for 2025. In this episode, join the SEO Team Leads, Alex Krivancek, and Matt Kirtley, from Americaneagle.com as they give their SEO presentation from the 2024 Americaneagle.com Forum. Learn the latest E-E-A-T guidelines and proven tactics to boost your website's search performance, authority, and visibility. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Alex Krivanek: LinkedIn Matt Kirtley: LinkedIn Resources: Americaneagle.com Search Engine Optimization Services
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    34 m
  • High-Impact CRO: Techniques to Optimize & Drive Growth

    High-Impact CRO: Techniques to Optimize & Drive Growth
    Dec 31 2024
    Conversion rate optimization (CRO) is a powerful digital marketing strategy to turn website visitors into customers. In this episode of Modern Marketing Messages, we have two Americaneagle.com CRO experts, Dan Zampa, Director of Digital Marketing, and Sarah Gaughan, Lead Digital Marketing Strategist, delivering an insightful presentation from the 2024 Americaneagle.com Forum. They offer actionable tips and success stories that illustrate how businesses can enhance user experience, engagement, and conversions. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Dan Zampa: LinkedIn Sarah Gaughan: LinkedIn Resources: Americaneagle.com's CRO and A/B Testing Services
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    33 m
  • Dirty Data Detox: Enhancing Ecommerce Success Through Quality Data

    Dirty Data Detox: Enhancing Ecommerce Success Through Quality Data
    Dec 10 2024
    Clean, accurate, and actionable data is more than just a technical requirement – it’s the backbone of any successful ecommerce business. In this episode of Modern Marketing Messages, we have Brendan Cameron, Americaneagle.com Strategic Account Director and Solution Engineer delivering an insightful presentation from the 2024 Americaneagle.com Forum. From improving search rankings to minimizing returns, data quality plays a pivotal role in driving business efficiency and growth. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Brendan Cameron: LinkedIn Resources: Americaneagle.com Web Analytics & Data Analysis Services | Americaneagle.com Ecommerce Web Design & Development
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    37 m