In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin explore how artificial intelligence (AI) is changing the way business owners work, plan, and grow. If you’re picturing robots or complex coding, think again. This is about simple, practical uses that save time, reduce admin, and help you make better decisions.
From writing emails and analysing financials, to handling job applications and quoting systems, AI is now a real, affordable tool for small businesses. Ben and David break down the possibilities and share examples from their own clients (and lives) to show how AI can act as a smart assistant in your business without needing a tech background to get started.
Episode Highlights:
00:00 – Welcome to the Max Your Business Podcast
03:13 – Why AI is part of this year’s business planning discussions
07:34 – What AI can already do in retail and service industries
10:56 – Ben’s AI-driven recruitment process and assistant-built interview questions
13:15 – Writing songs, creating recipes, and having fun with AI
17:03 – AI-powered chatbots that qualify and forward leads in real time
19:26 – Using AI in admin: Trello, emails, quoting, and follow-ups
23:26 – Voice commands, Aussie accents, and how to “chat” with your AI
25:41 – Getting started: use the pro version and build a daily habit
31:33 – Real examples of saving time and improving systems with AI
34:03 – Looking ahead: AI assistants, automation tools, and upcoming workshops
Key Takeaways:
Start small - You don’t need to overhaul your business. Just start using AI for one task today like summarising an email or writing a caption.
Think of it as your assistant - AI isn’t just a tool, it’s a digital team member. Give it clear instructions, and it’ll return better, faster results than you’d expect.
It’s already here This isn’t future tech. Businesses around you are already using it to save time, respond faster, and grow smarter.
Knowledge is power The better you understand what AI can do, the more you’ll find ways to use it. There’s a huge opportunity here especially if you get in early.
Want help getting started?
Ben is hosting AI workshops to help business owners learn how to build and use AI assistants in their day-to-day operations.
👉 Visit www.maxmyprofit.com.au to register for the next free online workshop and access more tools to help you scale with less stress.
Tune in for the full chat and start imagining what’s possible for your business.