Jennifer Lemcke brings over 30 years of experience to her leadership role at Weed Man, where she first began her career as a manager trainee in Ottawa in 1993. Over the years, Jennifer has worked in every department within the company, gaining hands-on knowledge and a deep understanding of the lawn care industry. Her journey with Weed Man saw her rise from General Manager of Weed Man Ottawa, where she helped grow the franchise revenue from $200,000 to $2 million in five years, to a key player in the company’s expansion across North America. Her leadership played a crucial role in launching the Weed Man brand in the United States, and she later acquired global rights to the brand in 2018.

As the driving force behind Weed Man’s success, Jennifer oversees operations in over 853 territories across the United States and Canada, with franchise system sales surpassing $390 million. Her passion for supporting franchisees and creating growth opportunities has led to the launch of Mosquito Hero, a new sub-brand aimed at providing additional revenue streams. Outside of work, Jennifer values her family life and takes pride in fostering a sense of community within the Weed Man family. An avid traveler and golf enthusiast, she enjoys spending time with loved ones and contributing to the future growth of the company.

Register for the Weathermatic x Wilson360 Webinar: https://bit.ly/WeathermaticW360