
S3: EP 14 - Behind the Brand: Yasmin Cuesta on Showing Up and Standing Out in Behavioral Health
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In this episode of Overcoming Adversity, Amanda Marino and Sarah Frias are joined by Yasmin Cuesta, the founder and owner of Y&S Digital Growth, a boutique digital marketing agency based in South Florida and the creative behind Next Level Recovery Associates and Amanda's digital marketing efforts.
Yasmin brings a unique blend of analytical thinking and creative strategy to her work, specializing in social media marketing for the behavioral health industry and beyond. Over the past several years, Yasmin has developed a reputation for helping behavioral health professionals and treatment centers build trust and authentic connections online.
They reflect on the early days of the pandemic, what it took to build something from scratch, and how being vulnerable on camera created ripple effects across the globe. The conversation highlights the challenges and triumphs of building a business from the ground up, offering honest advice and a look at the evolving landscape of digital marketing in behavioral health.
Next Level Recovery Associates:
Instagram: @nextlevelrecoveryassoc
Facebook: Next Level Recovery Associates
LinkedIn: Next Level Recovery Associates
TikTok: @nextlevelrecoveryassoc
YouTube: Next Level Recovery Associates
Amanda Marino:
Instagram: @amandamarinorecovery
Facebook: Amanda Marino, Behavioral Health Consultant and Interventionist
LinkedIn: Amanda Marino
TikTok: @amandamarinorecovery
YouTube: @amandamarinorecovery
Sarah Frias:
Instagram: @sarahefrias