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How to Run a Successful Commission Salon in 2025 Pt 1 [EP:199]
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Is running a commission salon even worth it anymore? Should you go solo, rent a suite, or bring it back to commission?
In this episode, Todd and Jen dig deep into what it actually takes to run a successful salon in 2025—from ditching discounts to building strong foundations, leading new generations of hair pros, and why most salon owners burn out.
You’ll hear why leadership is everything, how to market with intention, and how to avoid the trap of working harder instead of smarter.
This episode is full of real talk, hard truths, and proven strategies that Todd and Jen have actually implemented in their own salon.
What You’ll Learn:
- Why salon ownership isn’t about hair—it’s about business
- How blaming “the next generation” is lazy leadership
- The fatal mistake of constant discounting
- What a solid mission, vision, and core values actually do for your business
- How to build a brand people want to work for (and with)
- Why culture starts with listening, not talking
Helpful Blog Posts:
- Client Acquisition: Are You Solving the Right Problem?
- Don’t Be For Everyone
- Attracting The RIGHT Clients
Timestamps:
00:00 – Happy (not really) Monday + Opening Takes
01:30 – Is Commission Still Worth It in 2025?
02:15 – Todd’s Opening Take: Put the scissors down
03:00 – Jen’s Opening Take: Blaming the new generation won’t work
05:00 – The real reason salon owners burn out
06:30 – Discounting is not a marketing plan
09:00 – What your promotions say about your business
10:00 – Foundations: Mission, Vision, Core Values
13:00 – Choosing aligned brands and distributors
16:00 – Why salon marketing starts with knowing yourself
19:00 – Likes vs Revenue: What good marketing actually looks like
21:00 – Why making money isn’t “selling out”—it’s survival
24:00 – Culture is everything: How we built ours
27:00 – Jen’s honesty: “I didn’t know if I could be this uncomfortable”
30:00 – Listening over lecturing: The new leadership model
32:00 – Join our newsletter + what's next
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