How To Use Video To Book More Discovery Calls Without Feeling Salesy | EP 003
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How To Use Video To Book More Discovery Calls Without Feeling Salesy | EP 003
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If you're creating content that doesn't convert to conversations, this episode is for you! Darren and Dustin break down how to create an "Authority Video" that positions you as an expert and naturally books discovery calls without feeling salesy or sleazy.
- The mindset shift that changes everything (hint: think like a doctor, not a salesperson)
- Why building authority through teaching is the key to attracting ideal clients
- The complete 5-step Authority Video framework: Describe, Reframe, Explain, Show, Invite
- How to create effective videos even if you're camera shy or don't have fancy equipment
- Why "content without conversation is a big waste" and how to fix it
Need help creating your Authority Video? Let's talk! Reach out at 1898creative.com.
Website: 1898creative.comInstagram: @darrenandrewcooperEmail: info@1898creative.com
#CoachingContent #AuthorityBuilding #ContentStrategy #DiscoveryCalls
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