How do you build a standout brand in a crowded market? I had a chat with Courtney Ferris, a creative visionary who has mastered digital marketing, influencer campaigns, and visual storytelling. She shares how staying true to herself helped her rise above the competition and catch the attention of top brands and celebrities.

Courtney lets us into her experiences on Beast Games, where she made it to the top six out of 2,000 contestants. She reveals how her authenticity and refusal to play the typical game helped her navigate the drama and stay grounded in a cutthroat environment.

We also discuss the evolving landscape of branding and marketing, especially how brands can shift from traditional sales-driven tactics to emotional and engaging content. If you're ready to stop blending in and start standing out, this episode is a must-listen. Tune in now, and let’s get to work on making your brand unforgettable!

“The more uncomfortable you are, the better, because your comfort really does hold you back. You'll literally stay stagnant forever if you're always comfortable.” ~ Courtney Ferris

In this Episode:

- Meet Courtney Ferris

- Courtney's journey to Beast Games

- Why authenticity and strategy are critical in game shows

- How Courtney started “Hey Dude”

- Lessons and personal growth from Beast Games

- Courtney's background and career path

- Current projects and future plans

- Practical tips for increasing brand visibility

- Embracing uncertainty and discomfort for growth

- Daily mindset and motivation strategies for success

- The power of networking and personal branding

- Overcoming stage fright and public speaking tips

- Adapting to being in front of the camera

- Final thoughts and Courtney’s contact information

About Courtney Ferris:

Courtney Ferris is a creative visionary and digital marketing expert, best known as Player 424 on Amazon Prime Video’s Beast Games. Originally from Scottsdale, Arizona, Courtney studied psychology in college with plans to pursue a PhD in Cognitive & Behavioral Neuroscience. However, her passion for photography led her to move to Hawaii, where she worked as a surf photographer, managed a café, and taught yoga. She later co-founded Death2Digital, a creative agency that provides photography, videography, and content production services to artists, celebrities, and Fortune 500 companies.

YouTube: https://www.youtube.com/@courtferris

Instagram: https://www.instagram.com/court_ferris/?hl=en

TikTok: https://www.tiktok.com/@courtferriswheel3

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