In this episode of the Get Keen podcast, host Dan Lee sits down with Edward Pack, the number one agent at Bayleys International New Zealand, to unpack his journey from starting over at 30—with zero listings and just 50 people in his database—to becoming the top performer in a network of 1,000+ agents. Edward opens up about the mindset shift that changed everything: going all-in, ditching Plan B, finding a market that aligned with his values, and nurturing a highly curated group of 250 quality contacts. He breaks down his unique prospecting strategy, how emotional endurance plays a vital role in a commission-based industry, and why appreciating the small wins leads to massive results. If you're an agent stuck in a rut or wondering whether you need a massive database to succeed, this conversation is packed with insights and proof that deep connections and consistent behavior are more powerful than scattergun marketing.

Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

Follow Edward:

https://www.instagram.com/edwardpack.bayleys/?hl=en

Follow Daniel:

https://www.instagram.com/dan_lee_plum/

https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

Timestamps

00:00:00 - Introduction

00:03:15 - Why Edward didn’t feel proud of being in real estate at first

00:05:00 - The turning point: career coach, self-awareness, and commitment

00:07:30 - Going all-in at 30 and starting over with a new agency and market

00:09:40 - The importance of alignment: people, product, and purpose

00:12:00 - No Plan B: redefining success and crafting a sustainable model

00:14:20 - Creating emotional endurance and handling the ups and downs

00:16:00 - Embracing small wins and trusting the compounding effect

00:18:10 - Getting your first listing and leveraging it to grow

00:20:00 - Edward’s quality-first database approach and criteria

00:22:45 - Building a 250-person database based on chemistry and influence

00:25:00 - Why fewer, deeper relationships outperform massive lists

00:26:30 - Real-world touchpoints and referral power in his network

00:28:15 - Average sale price, PA-only model, and his daily routines

00:30:00 - Why meaningful, long conversations beat 100 cold calls

00:32:00 - Tracking conversations, building momentum, and staying intentional

In this episode of the Get Keen Podcast, host Dan Lee sits down with a highly accomplished guest, a former Real Estate Institute of Victoria Agent of the Year, who has made significant contributions to the real estate industry. They discuss the importance of effective database management and targeted marketing strategies, emphasizing the need for real estate agents to maintain connections with past clients. The conversation highlights the potential for agents to leverage their existing relationships and data to enhance their business. Tune in to gain valuable insights and tools to help you excel in your real estate career and create a fulfilling life for yourself and your family.

Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

Follow Adam:

https://www.instagram.com/adamjoske/

Follow Daniel:

https://www.instagram.com/dan_lee_plum/

https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

Timestamps

[00:00:00] Introduction

[00:00:22] Database management.

[00:04:06] Career change for family time.

[00:10:22] Database management challenges in business.

[00:15:35] Targeted marketing for real estate.

[00:19:32] Specialization in real estate.

[00:24:08] Mastering the B-list strategy.

[00:26:14] Building trust with clients.

[00:30:38] Embracing AI in real estate.

In this episode of the Get Keen Podcast, host Dan Lee dives into the critical importance of execution in real estate. He emphasizes that while many agents may feel busy, true productivity comes from engaging in dollar productive activities, such as prospecting calls, rather than getting lost in office tasks or social media scrolling. Dan is joined by Josh Morrissey from Hive Property, a rapidly growing real estate agency in Canberra, who shares his insights on high performance and leading a successful team. Tune in to gain valuable strategies and tools to elevate your real estate career and achieve your dreams.

Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

Follow Josh:

https://www.instagram.com/josh_hiveproperty.co/?hl=en

Follow Daniel:

https://www.instagram.com/dan_lee_plum/

https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

Timestamps

[00:00:00] Introduction

[00:02:22] Speaking at industry events.

[00:05:28] Execution is key to success.

[00:08:26] High volume calling strategy.

[00:10:26] Relationship building for agents.

[00:12:27] Romantic love story in real estate.

[00:16:08] Mastering cold calls for success.

[00:19:21] Time chunking for success.

[00:28:01] Vision and purpose in business.

[00:28:16] Systematic approach to real estate.