In this special episode, we connect across continents with Bonnie Nguyen, Senior Marketing Manager at Asian Hustle Network. From humble childhood memories of bánh cuốn in Vietnam to spearheading global initiatives like Asian Heritage Week, Bonnie shares how community, culture, and commerce intersect in her work. We unpack the evolving Asian identity in the modern world, the impact of DEI challenges, and why celebrating your roots isn’t just nostalgic — it’s revolutionary.

Timestamps

0:00 - Intro

03:00 - Asian Hustle Network (AHN) & Asian Heritage Week (AHW): From Facebook group to worldwide celebration of Asian culture

11:10 - Bonnie’s personal background: growing up in Vietnam & raised by a tiger mom

13:56 - Bánh cuốn, cultural identity, and community connection

17:38 - Discussion on DEI challenges

21:31 - A Vietnamese living in Vietnam vs pride abroad: struggle of balancing modernity with preserving tradition

30:15 - What Bonnie would tell her younger self?

34:30 - Upcoming global AHW events in US, Canada, and Australia

39:52 - Hungry Questions

FOLLOW BONNIE, ASIAN HERITAGE WEEK & ASIAN HUSTLE NETWORK:

https://www.asianheritageweek.com/

https://www.asianhustlenetwork.com/

https://www.linkedin.com/in/trang-bonnie-nguyen-192061180/

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⁠⁠@abangbrian⁠⁠

⁠⁠@hungryimmigrant⁠