In this episode of Fresh Perspectives, you’ll hear how the produce and floral industry is cultivating its future leaders through mentorship, hands-on learning, and meaningful community connections. Whether you're new to the field or a seasoned professional, you’ll gain insight into the power of industry apprenticeship programs, the importance of investing in young talent, and how real-world experience—paired with strong support networks—can shape confident, capable professionals. Discover what makes this fast-paced, ever-evolving industry both a challenging and deeply rewarding place to grow your career.

In this debut episode of Fresh Perspectives, we kick things off by introducing the purpose and vision behind the podcast, and why the produce and floral industries need a fresh platform for conversation. You'll hear about the history and mission of the Fresh Produce & Floral Council (FPFC), the importance of industry connections, and how the organization is evolving to meet current challenges—from labor and tariffs to education and innovation. We also highlight key upcoming events and dive into what makes this industry so dynamic, collaborative, and essential. Whether you're new to the field or a longtime professional, this episode sets the stage for what’s to come.