Tired of wasting time on bad leads? In this episode of Excavation Profits, we’re diving into one of the most powerful (and underused) tools for septic and excavation contractors: Google Local Services Ads (LSAs). Get your free resources here.

You’ll learn:

• What LSAs are and how they work differently from regular Google Ads

• Why Google Guaranteed helps you build instant trust

• How excavation and septic contractors can show up at the top of Google

• The step-by-step process to get verified and start booking jobs

• How to avoid common mistakes that drain your ad budget

Whether you're doing septic installs, trenching, land clearing, or full-site prep — this strategy can put you in front of serious buyers right when they’re ready to hire.

🎯 If you want consistent, high-quality leads without the guesswork — this episode is a must-listen.

—

Subscribe to Excavation Profits for weekly growth strategies, marketing tips, and real-world advice tailored for septic and excavation contractors.

In this episode of The Excavation Profits Podcast, Scott sits down with Ben Guffin—a seasoned excavation and septic contractor who’s turned a small operation into a steady, high-profit machine. Ben shares how he went from unpredictable work and tight margins to building a business known for stability, consistency, and high-value jobs. Get free resources here.

We dive into:

• How Ben finds and wins $100K+ excavation and septic projects

• What he did differently to get off the “job-to-job” hamster wheel

• The systems and mindset that brought him stability (without adding chaos)

• His advice for contractors who want to grow without burning out

If you’re an excavation or septic contractor looking for more profit, more control, and less stress—you don’t want to miss this conversation.

In this episode of Excavation Profits Podcast we sit down with John Seaman—founder of JC Property Professionals and the force behind Dig to Dollars Coaching—to unpack what it really takes to grow and scale an excavation business in today’s market.

You’ll hear John’s raw, behind-the-scenes journey: 🔹 How he went from hands-on operator to respected business owner 🔹 The biggest mistakes most excavation contractors make when trying to grow 🔹 Why lead generation is broken for most companies—and what actually works 🔹 How to stop being the cheapest bid and start winning the right jobs 🔹 Building a crew that actually shows up and takes pride in their work 🔹 When to delegate, how to scale, and how to finally break past the $1M ceiling

Plus, John shares the #1 mindset shift every contractor needs to make if they want to stop spinning their wheels and start building a business that runs without them.

🚀 Whether you’re a solo operator or leading a growing crew, this episode is packed with actionable insights, tough truths, and inspiring wins from someone who’s been there and now helps others do it too.

🎧 Hit play, take notes, and get ready to dig deeper into the dollars.

#ExcavationBusiness #ContractorPodcast #DigToDollars #BlueCollarLeadership #ConstructionMarketing

If you're an excavation or septic contractor and you're not getting consistent leads from your Google Business Profile, you're leaving money in the dirt. Get free resources here. This podcast is your step-by-step guide to turning your free Google listing into a lead-generating machine. Learn how to rank higher in local searches, get more 5-star reviews, post the right content, and show up when homeowners are searching for services like yours. No fluff—just proven strategies to help you dominate your local market, fill your calendar, and grow your business the smart way.

How AI Is Changing the Game for Septic Contractors – Live with NOWRA

In this episode, I sit down with the National Onsite Wastewater Recycling Association (NOWRA) to talk about how AI is transforming digital marketing for septic contractors. If you’ve been relying on word-of-mouth or outdated strategies to find new jobs, this episode is for you.

We cover the most common marketing mistakes contractors are making, how to get your business found on Google, and how AI tools can help you follow up faster, close more jobs, and stay booked out. Whether you’re a one-truck operator or running a growing team, you’ll walk away with practical steps you can start using today.

Learn how to generate more leads, rank higher online, and future-proof your business with smart marketing systems.

This isn’t theory—these are real strategies working for septic companies right now.

Today’s episode is all about one of the most powerful tools in your toolbox—Facebook ads. I’m walking you through exactly how we use Facebook to drive consistent leads for excavation and septic contractors just like you. Get free resources here.

We’ll cover everything from what kinds of ads work best, how to target the right audience, what kind of budget you need, and how to follow up with leads to turn them into paying customers.

If you’ve ever felt like you’re throwing money at ads without getting anything back—or you’ve never run a Facebook ad in your life—this episode is going to give you the full blueprint.

Let’s dive in.

🚨 Updated for February 2025! If you're running an excavation, demolition, or septic business, chances are you're missing out on high-quality leads because of outdated or ineffective Google Ads strategies. Get free resources here. In this episode, we break down:

✔️ The must-have 2025 Google Ad strategy to keep your pipeline full of premium leads. (90% of business owners get this wrong!) ✔️ How to leverage your existing online assets—website, social media, and reviews—to maximize PPC ad success. ✔️ Two new Google Ad hacks that will make your business OMNIPRESENT across all platforms in your service area. (Your competitors don’t know about these yet!)

Don’t waste another dollar on ads that don’t convert. Tune in now and start getting the leads your business deserves! 🎧💰

Join us on this Episode of the Excavation Profits Podcast with Phil Paul, founder of I Dig Best, and user Matt Hiskeys as they explore innovative technology transforming the excavation industry. Discover how advanced sensors and automation enhance precision and efficiency, allowing contractors to manage multiple jobs and reduce labor costs. Phil shares insights on overcoming development challenges and the future of autonomous excavation technology. Tune in to learn how I Dig Best is revolutionizing the way excavation work is done! Hosted by Scott Andreasen of Excavation Marketing Pros.