Episode 25: The Art of Sway + Maverick Mindshare: Small Agencies vs. Big Firms: The Battle for Relevance Podcast Por arte de portada

Episode 25: The Art of Sway + Maverick Mindshare: Small Agencies vs. Big Firms: The Battle for Relevance

Episode 25: The Art of Sway + Maverick Mindshare: Small Agencies vs. Big Firms: The Battle for Relevance

Escúchala gratis

Ver detalles del espectáculo

Acerca de esta escucha

 In this engaging conversation, Casey and Danielle explore the complexities of influencer marketing, discussing the necessity and implications of having creative teams within agencies. They delve into the cost versus value debate surrounding creative directors, the importance of collaboration among different marketing agencies, and the operational excellence required in influencer marketing. The discussion also touches on the challenges faced by small, independent agencies in a competitive landscape dominated by larger firms, emphasizing the unique value that boutique agencies bring to the table. Additionally, they address the human element in influencer marketing and the potential pitfalls of relying on AI in this space. Learn more about your ad choices. Visit megaphone.fm/adchoices
adbl_web_global_use_to_activate_webcro805_stickypopup
Todavía no hay opiniones