
Ep 71. Igniting Flavor & Community w/ Jonathan Jones of Jonathan BBQ
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👉🏽 Before you do anything else — check out the site below!🎙️ The Black Smoke Barbecue Podcast on Patreon: https://www.patreon.com/c/BlackSmokeBarbecue🔥 Welcome to another episode of the Black Smoke Barbecue Podcast! 🔥This week, host Brandon and co-hosts Tee and Alton sit down with the passionate and creative Jonathan Jones of Jonathan BBQ. From backyard beginnings to building a powerful brand rooted in culture and community, Jonathan shares his inspiring journey into the world of barbecue.🍖 In this rich and honest conversation, we explore:Jonathan’s BBQ beginnings and the cultural influences that shaped his flavorThe importance of authenticity in content creation and staying true to your storyThe challenges (and rewards) of building a presence on social mediaThe deep roots and social power of Cookout CultureHis eBook “Long Live the Cookout”, packed with fan-favorite recipesThe creation of his signature seasoning, Cookout DustWhy he champions direct heat cooking and breaking the “rules” of traditional BBQJonathan also opens up about giving back to the community, using food as a vehicle for connection, empowerment, and storytelling. With humor, real talk, and plenty of firepit wisdom, this episode is a celebration of food, family, and flavor.🔥 Whether you're a backyard warrior or a BBQ content creator, this one’s for you.👉 Like, comment, and subscribe to stay tapped into the culture of the pit.#BlackSmokeBBQ #JonathanBBQ #CookoutCulture #LongLiveTheCookout #BBQPodcast #BarbecueLife #DirectHeatCooking #CookoutDust #BBQStorytelling #BBQCommunityLet me know if you’d like a short version for podcast platforms or a teaser for Instagram or Twitter!
Chapters
00:00 Introduction to the Black Smoke Barbecue Podcast
05:10 Introducing Jonathan Jones of Jonathan BBQ
07:00 Jonathan's Journey into Barbecue and Social Media
10:31 Crafting a Unique Barbecue Style
13:11 Authenticity in Content Creation
19:39 Overcoming Challenges in the Social Media Landscape
24:24 Cookout Culture and Community Engagement
24:52 Giving Back to the Community through Cookout Culture
28:36 The Rewards of Sharing Passion and Knowledge
32:02 Introducing 'Long Live the Cookout' eBook
35:56 Creating Cookout Dust: A Flavorful Journey
41:51 Experimenting with Direct Heat Cooking
47:15 Breaking Barbecue Rules: The Art of Experimentation
48:39 Cardinal Rules of Barbecue
51:01 The Art of Direct Heat Cooking
57:01 Favorite and Challenging Dishes
01:03:41 Content Creation in Barbecue