Target audience not engaging with your posts? Your content is going NOWHERE

In this week’s episode of The Engaging Marketeer, Darren is back on the warpath - and this time, he’s tearing into LinkedIn engagement pods.

You know the ones. A WhatsApp group full of business owners who’ve all agreed to like and comment on each other’s LinkedIn posts, regardless of what they say - because that’s what “boosts the algorithm”, right?

Wrong. So wrong.

In this episode, Darren explains how LinkedIn knows exactly what you’re doing, why pods lead to engagement from the wrong people, how it actually HURTS your credibility and what to do instead if you actually want visibility... and those all-important leads.

Stop trying to play the system. It doesn't work.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

From pageants to Marvel – the many lives of Jaada Lawrence-Green!

Actress. Model. Singer. Business owner. Jaada Lawrence-Green started her career at the age of one - yes, one - and she hasn’t slowed down since.

In this episode of The Engaging Marketeer, Darren chats with Jaada about what it’s really like working in TV and film, how she ended up on Marvel’s Black Widow, and why she started a dressmaking business for beauty pageants at just 13.

Darren and Jaada dive into the highs and lows of the creative industry, the reality of rejection and how to stay grounded - and doing it all with a smile, even when you’re filming in the freezing rain in Wales.

If you’ve ever wondered what it takes to stand out in one of the most competitive industries around, this episode is for you.

Connect with Jaada:

Jaada Lawrence-Green is a British actress, model, singer, and former beauty pageant organiser who began her career at just one year old. Starting with modelling, she later pursued acting through formal training in performing arts. Her diverse career spans TV, film, theatre, commercials, and brand campaigns. Notable credits include a role as a body double in Marvel’s Black Widow and appearances in productions such as Breaking the Band.

She’s also an entrepreneur, having founded and run her own beauty pageant business at 13, including international costume design. Jaada is known for her creativity, business acumen, and relentlessly positive mindset, navigating the pressures of the entertainment industry with maturity and resilience. She’s passionate about taking on challenging roles—particularly in genres like horror—and remains open to future ventures behind the camera.

Website: https://jaadalawrencegreen.com/

Facebook: https://www.facebook.com/Jaadalg/

Instagram: https://www.instagram.com/jaadalg/

TikTok: https://www.tiktok.com/@jaadalg

X: https://x.com/jaadalg

YouTube: https://www.youtube.com/@jaadalg

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Does your logo look cr*p? Your website even worse?

It’s probably because you tried to do it all yourself.

In this episode of The Engaging Marketeer, Darren breaks down why some businesses look better, perform better and grow faster. It’s not luck - it’s outsourcing.

If someone’s better than you at something, use them. That’s not lazy. That’s leadership.

From Homer Simpson to business strategy, this one’s got it all. 🍩

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.