From Stuck to Scaling: How Industrial SMEs Can Thrive with AI, CRM & Smarter Sales Strategies | Fabio Danze Montini

Discover how small and medium-sized industrial businesses can break through growth barriers and scale successfully with the right mix of strategy, sales intelligence, and AI-driven tools! In this exclusive interview from the Thomas Ross's SOAR Inc. x Workplace AI series, we sit down with Fabio Danze Montini, founder of FTM Industrial Sales & Marketing and creator of the FDM Method™, a proven approach that helps companies increase sales by 30%+.

🎯 What You’ll Learn in This Episode:

• The BIG differences in sales culture between Europe and North America — and how SMEs can catch up.
• Why AI isn’t replacing salespeople, but salespeople who use AI will replace those who don’t.
• How Fabio’s proprietary K2B (Knowledge to Business) system transforms technical know-how into scalable commercial success.
• The truth about CRMs: why most fail, and how to build a CRM culture that works.
• Why Fabio invented the term “Market Selling” — blending digital marketing with hands-on sales outreach.
• How one 84-year-old sales legend beats 30-year-olds at the digital game!

💡 Key Takeaways for B2B Sales & Industrial Marketing Pros:

• Modern sales teams need both analog and digital firepower — LinkedIn, email automation, and AI-enhanced CRMs are game-changers.
• Stop chasing cold leads — focus on staying top-of-mind with the 97% of contacts who aren’t ready yet through automated touchpoints.
• Sales productivity hacks: how voice-to-CRM tools, real-time transcription, and AI summarizers save 90% of your admin time.
• How to turn knowledge into revenue by organizing your customer data, segmenting your audience, and delivering the right message to the right person at the right time.

🛠️ Tools & Techniques Mentioned:

• LinkedIn for B2B outreach
• Email automation & segmentation
• CRM platforms with AI integration
• Conversational AI coaching
• Workplace AI & AI-assisted lead generation

👨‍🏫 About Fabio Danze Montini:
With over 35 years of experience, Fabio is a recognized authority in industrial sales transformation, leading digitization efforts for SMEs across Europe. His FDM Method™ combines strategic marketing, technology, and high-performance training to help companies dominate their markets rather than simply compete.

🌐 Connect with Fabio:

• Website & Free Sales Diagnostic: https://fabiodanze.com
• LinkedIn: https://linkedin.com/in/fabiodanze

📈 Who Should Watch This?

• Industrial business owners and sales leaders looking to modernize
• B2B marketing professionals targeting manufacturing clients
• Sales reps ready to future-proof their careers with digital tools
• CRM implementers and AI enthusiasts in the B2B space

🔔 Subscribe for more insights on industrial AI, sales growth strategies, and the digital transformation of SMEs. If you’re ready to stop being reactive and start scaling, this is your roadmap.

Escucha el knowcast de los peaky marketers : https://www.buzzsprout.com/1811829/episodes

Linkedin representa una oportunidad para crer oportunidades de negocio y vender mas. Pero hay que tener un objetivo preciso y una estrategia estudiada para poder obtener resultados.

En el caso de pymes industriales la estrategia es un poco diferente de lo que normalmente se aconseja para productos masivos

En este podcast algunas indicaciones sobre como conseguirlo

Escucha el knowcast de los peaky marketers : https://www.buzzsprout.com/1811829/episodes

Grabación de la ponencia de Fabio Danzé en el dia de Barcelona Packaging Hub que reune los 11 socios y las decenas de empresas patrocinadoras hablando de la escena actual y las consecuencias para las pymes industriales que producen maquinaria en Europa. Un nuevo Método para adaptarse al futuro que avanza con rapidez

Escucha el knowcast de los peaky marketers : https://www.buzzsprout.com/1811829/episodes