
Don't copy someone's personal brand
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The short answer is no. The long answer is “maybe a little.”
Personal Brand is an incredibly personal topic. After all, you’re choosing how you plan to project yourself to the world, personally and professionally.
And while I wouldn’t say I like the idea of someone basing their personal brand off someone else’s, there’s nothing wrong with being inspired by how someone else has built theirs.
After all, I have lifted a lot of inspiration from Justin Welsh and bits and pieces from several other women and men who express themselves in a way that I resonate with.
There is a danger of losing yourself in someone else’s narrative.
- When you don’t define your values, you inherit theirs
- When you don’t refine your voice, you mimic theirs
- When you don’t have a goal in mind, you may end up copying theirs
Let’s drill down on those dangers a little more.
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