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“What challenges you today makes you strong and better tomorrow.” -John Horn

Exclusive Insights from This Week's Episodes

In this explosive episode, digital advertising expert John Horn reveals the hidden flaws tanking most campaigns and what to do instead. As the CEO of Stub Group and a top-tier Google Ads partner, John pulls back the curtain on paid media and shows you why even smart entrepreneurs are wasting money without realizing it.

00:02:00 — John’s origin story and the founding of Stub Group

00:05:00 — Why most businesses struggle with paid digital ads

00:09:00 — Why Google isn’t going away—but how it's changing fast

00:11:15 — How to reverse-engineer AI search results to dominate

00:13:00 — The danger of chasing buzzwords like "AI" without strategy

00:18:30 — Raw, authentic video vs. high-end production—what converts

00:27:00 — What to look for in a digital agency (and red flags to run from)

00:30:15 — The truth about ad KPIs—and the only metrics that really matter

00:35:00 — The hidden risk of building your business on a rented platform3

Click here for full show notes, transcript, and resources:

https://podcast.deepwealth.com/446

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