Defining the MQL with Guest Jamie Feigenbaum Podcast Por arte de portada

Defining the MQL with Guest Jamie Feigenbaum

Defining the MQL with Guest Jamie Feigenbaum

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The MQL is at the heart of demand generation. In this episode, Jamie shares her story on how she built a winning campaign to drive MQLs - only to find out that they weren't converting. Listen in for her advice on what to do when the MQL definition isn't strong enough to drive opportunities, plus grab her top-notch recommended resources.
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