Episodios

  • The Future of Marketing, AI, & Why Quick Fixes Don’t Work – Ft. Tridib Ghosh
    Jun 7 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today.

    In this special episode of LinkedIn Timeline Talk, Nisha and Anoop are joined by special guest Tridib Ghosh to explore the evolving role of marketing in business. From the rise of AI in branding to the shift from long-term thinking to short-term hacks, they discuss what’s working—and what’s not. The conversation dives into the importance of understanding clients deeply, the difference between traditional campaigns and today’s real-time marketing, and the growing relevance of white marketing. A must-listen for anyone trying to make sense of where marketing is headed.

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    1 h y 5 m
  • AI Articles, LinkedIn Gurus & Why Marketing Isn’t About You - LinkedIn Timeline Talk
    May 28 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop unpack the growing wave of AI-written articles taking over feeds—and what that means for authenticity. They dive into why using your own product builds real trust, the rise of spiritual leaders and influencers on LinkedIn, and how some are blurring the lines between thought leadership and theatrics. Plus, they explore how marketing should act as a bridge—not a spotlight—and whether sports updates really belong on LinkedIn. Tune in for a sharp take on credibility, connection, and the evolving content game.

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    30 m
  • Pseudoscience, Burnout & the Startup Money Burn No One Talks About - LinkedIn Timeline Talk
    May 25 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop take on the rise of pseudo-doctors and junk science cluttering our feeds. They reflect on growing up then vs. now, and how the modern world feels overwhelming—especially for the younger generation. Mental health remains taboo, even in entrepreneurial circles. The duo also unpacks the silent tug-of-war between marketing and sales, how smaller companies often have sharper employee awareness, and why some startups are burning through investor money while racing to go public. A raw, real take on business, burnout, and the battle for sanity in today’s hustle culture.

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    24 m
  • Colors, Culture & Clicks: What We’re Getting Wrong About Wealth, SEO & Discounts - LinkedIn Timeline Talk
    May 14 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this thought-provoking episode of LinkedIn Timeline Talk, Nisha and Anoop explore how we perceive value—from the psychology of color to the illusion of affordability. They question the cultural clash with “get rich quick” mindsets, whether deep learning should be taught to kids, and why the future of SEO might not be what you expect. Is the fitness industry quietly fading in India? Are heavy discounts hurting more than helping? Plus, a look at how Gen Z holds more discretion—and power—than ever before. Tune in for a mix of bold insights and quiet provocations.

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    33 m
  • Burnt Toast, GPT-4.5 & Are We Still Strategizing for a World That’s Gone? - LinkedIn Timeline Talk
    May 11 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop kick things off with a hilarious take on the viral Bajaj Finance saga—yes, even Canadian PMs aren’t safe! They explore how everyday tech annoyances can turn into internet comedy, before switching gears to talk about companies firing vs. nurturing employees, with reflections on legacy giants like Tata and Birla who treat teams like family (think Diwali bonuses with cars and houses!). They also dive into the downfall of a $180M startup, the overhype around AI pins, and whether we really need devices between us and our phones. Plus, is burning cash the new business model? Tune in for laughs, lessons, and sharp insights into what tech and culture really mean today.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop stir the pot on whether we’re still building strategies for a world that no longer exists. They explore LinkedIn’s new video update, the viral “burnt toast theory” of perspective, and the launch of GPT-4.5—what it means for creators, marketers, and everyday workflows. Plus, a look at how ad filmmakers are embracing Gen AI, game-changing tools like Same.dev, and the new wave of AI apps rewriting the future of work and creativity.

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    29 m
  • Bajaj Finance Spam, AI Pins & Why Some Startups Burn Out While Tata Builds Families - LinkedIn Timeline Talk
    May 11 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop kick things off with a hilarious take on the viral Bajaj Finance saga—yes, even Canadian PMs aren’t safe! They explore how everyday tech annoyances can turn into internet comedy, before switching gears to talk about companies firing vs. nurturing employees, with reflections on legacy giants like Tata and Birla who treat teams like family (think Diwali bonuses with cars and houses!). They also dive into the downfall of a $180M startup, the overhype around AI pins, and whether we really need devices between us and our phones. Plus, is burning cash the new business model? Tune in for laughs, lessons, and sharp insights into what tech and culture really mean today.

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    24 m
  • CEO Time Privilege, Fast Fashion & the Startup Identity Crisis (Part 2) - LinkedIn Timeline Talk
    Apr 24 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop dig into the deep ties between our roles and our identities—are CEOs really relatable to junior employees when they control their time so differently? They also unpack the reality behind “hours worked” as a productivity myth, the importance of active listening in leadership, and the state of hiring in India’s IT sector, where only 11,000 roles were filled. Plus, is Zara really shutting shop in India? What does that say about fast fashion? And finally—are startups trying to build the next Mercedes… or Maruti? A sharp, thought-provoking take on power, perception, and purpose in today’s work culture.

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    25 m
  • Twitter Talk on LinkedIn? Growth Hacks, Gen Z Vibes & the Truth Behind Viral Formulas (Part 1) - LinkedIn Timeline Talk
    Apr 22 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop decode the rise of recycled Twitter content on LinkedIn—are these “formulas” actually effective or just noise? They unpack how Gen Z prefers anonymity while Twitter stays bold and raw, versus LinkedIn’s polite and professional tone. Is LinkedIn becoming the ultimate sales and business playground? They also dive into whether opinion polls actually drive traction and share real strategies for rapid (and authentic) growth on the platform. Tune in for spicy takes and smart plays in the world of content and networking!

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    21 m
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