In this powerhouse episode of CMO Chapters, Lucy Bolan sits down with Liana Dubois, former Chief Marketing Officer at Nine and an industry leader with over 25 years in media, marketing and advertising.

From her early days reading stolen copies of B&T and AdNews to leading one of Australia’s biggest media portfolios, Liana shares candid insights on leadership, reinvention, the future of marketing, and what it really takes to thrive at the top.

This conversation goes deep on how to manage high-performing teams, navigate change, harness AI without losing your brand identity, and lead with empathy in a world that demands more human-centred leadership. A must-listen for marketers navigating growth, leadership, or reinvention.

What You’ll Learn in This Episode:

• How to lead marketing in a matrix organisation across multiple brands.
• Why CMOs must align their strategies with business growth, not just brand goals.
• Tips for leading teams of 250+ without burning out.
• What not to assume when communicating your marketing strategy.
• How to manage career transitions with optimism and resilience.
• The real impact of AI on creative distinctiveness—and how to avoid the sea of sameness.
• Why human behaviour, ethics and empathy are the future of leadership.

Resources & Mentions:

• AdNews & B&T – Industry publications that sparked Liana’s early career curiosity.
• Australian Institute of Marketing (AMI) – Upskilling for marketers.
• ADMA – Training and development for data-driven marketing.
• Cannes Lions Festival of Creativity – Where marketing meets innovation.
• Generative AI Tools – The opportunities and risks in creative automation.

Connect with Our Guest:

• Follow Liana Dubois on LinkedIn: Liana Dubois

Follow the Podcast & New Chapter Talent:

Instagram: @NewChapterTalent

LinkedIn: New Chapter Talent || CMO Chapters Podcast

This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!

Website: https://www.newchaptertalent.com.au/contact-us

LinkedIn: https://www.linkedin.com/company/new-chapter-talent/

Email: lucy@newchaptertalent.com.au

In this special episode of CMO Chapters, Lucy Bolan welcomes Edan Haddock, Head of Talent at Movember, for a powerful and practical discussion about what it really takes to get hired in today’s competitive job market. While not a CMO, Edan brings a wealth of knowledge from years in talent acquisition and leadership, offering fresh, real-world advice for marketers at all levels.

This conversation is packed with honest insights into how to stand out, the importance of personalisation and storytelling, and how AI is impacting recruitment. If you're job hunting, considering a move, or supporting someone who is—this one’s essential listening.

What You’ll Learn in This Episode:

• How Movember has reshaped its employer brand to focus on purpose and connection.
• What candidates really need to do to stand out in a sea of applicants.
• How AI is changing the hiring process (and how to stay human in a digital world).
• The importance of building your personal brand and online presence.
• Why recruiters value storytelling over perfectly formatted CVs.
• The power of meaningful networking and finding “your Lucy.”
• What success looks like in a saturated job market—and how to stay sane through it.

Resources & Mentions:

• Teamtailor – Recruitment platform helping personalise the candidate experience.
• Movember Careers Page: careers.movember.com
• New Chapter Talent – Your partner in career growth and marketing leadership hiring.

Connect with Our Guest:

• Follow Edan Haddock on LinkedIn: Edan Haddock

Follow New Chapter Talent and the Podcast!

Instagram: @NewChapterTalent

LinkedIn: New Chapter Talent || CMO Chapters Podcast

This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!

Website: https://www.newchaptertalent.com.au/contact-us

LinkedIn: https://www.linkedin.com/company/new-chapter-talent/

Email: lucy@newchaptertalent.com.au

In this refreshingly honest episode of CMO Chapters, Lucy Bolan sits down with Liam Loan-Lack, Chief Commercial & Strategy Officer at Match and Wood. From his beginnings as an intellectual property lawyer in the UK to leading major marketing teams in Australia, Liam shares his non-linear journey into marketing and what it really takes to grow as a leader.

Liam discusses emotional intelligence, agency vs client-side experience, personal branding, and why the future of marketing may look very different from what we know today. A must-listen for ambitious marketers ready to break the mould and lead with empathy.

What You’ll Learn in This Episode:

• Why emotional intelligence is a marketer’s most powerful asset.
• How to build a personal brand without the props.
• The upsides (and downsides) of starting your career in agency land.
• What it really means to leave a legacy—and how to start building one now.
• Leadership lessons that go beyond job titles and team size.
• How to challenge outdated career narratives and redefine success.
• Why simplicity is underrated, and how to communicate for real impact.

Resources & Mentions:

• Obliquity by John Kay – Why the best outcomes are often achieved indirectly.
• The Marketing Academy – A leadership journey that changed Liam’s perspective.
• Emotional Intelligence in Leadership – A recurring theme in this episode.

Connect with Our Guest:

• Follow Liam Loan-Lack on LinkedIn: Liam Loan-Lack

Follow the Podcast via New Chapter Talent:

Instagram: @NewChapterTalent

LinkedIn: New Chapter Talent || CMO Chapters Podcast

This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!

Website: https://www.newchaptertalent.com.au/contact-us

LinkedIn: https://www.linkedin.com/company/new-chapter-talent/

Email: lucy@newchaptertalent.com.au