
CIP - S2 - 032 - Alex Hormozi’s Advice on How to Grow a Community - And How Michael Used It
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What does it take to build a thriving community and keep it growing without burning out?
In this episode, Tom Krol sits down with Michael Mnatsakanian, founder of Super Investors, to talk about what it means to grow a purpose-driven community with real staying power. Inspired by advice from Alex Hormozi, Michael shares his framework for scaling coaching and investing communities the right way that is grounded in service, simplicity, and sustainability.
You'll Learn How To:
- Define success beyond money and why it matters
- Build a paid community with real clarity and alignment
- Use free value to attract your ideal members
- Balance scalability with authenticity
- Avoid the common traps of chasing cash over congruence
What You'll Learn in This Episode:
- (00:00) Why success is peace, not just wealth
- (02:28) The wealthiest people are not always the most successful
- (03:15) Put a cap on your financial aspirations to protect your joy
- (03:36) What happens when your finances are finally handled
- (06:31) Michael's focus: Helping people, creating cool stuff, and leading awesome training
- (10:24) What passive income means in real business
- (12:19) Why no business is truly 100% passive
- (12:55) Michael's definition of a lifestyle business
- (14:45) Generational wealth through compound interest
- (16:25) Rule #7: Strive to be the best, not the biggest
Who This Episode is For:
- Coaches and community leaders who are building paid memberships
- Investors scaling their brands into educational programs
- Entrepreneurs balancing wealth-building with life goals
- Creators who value trust, service, and substance over hype
Why You Should Listen:
If you ever feel like you are chasing growth at the cost of your life or are unsure how to scale your coaching program without losing your values, this conversation is for you! Michael shares a grounded and inspiring approach to building not just a business, but a movement.
Apply for Coaching Inc.’s mastermind at coachinginc.com and get access to the top ecosystem for coaches, creators, and consultants.
You can also get free investing calculators and amazing stuff about Super Investors on Michael's Instagram: https://www.instagram.com/michaelmnat
Follow Michael here:
- Michael's Website: https://superinvestorsrei.com/
- Michael's YouTube: https://www.youtube.com/@SuperInvestorsREI
If you would like Tom's help in building/scaling your coaching business, go to www.coachinginc.com and fill out an application for your opportunity to work with him personally.