Branding isn’t just about a logo or fancy colors—it’s about making your business memorable and trustworthy. In this episode, we’re diving into the branding basics every beginner needs to know to build a brand that stands out in a crowded online space.

I’ll cover:
✔️ What branding really is (hint: it’s more than just visuals!)
✔️ The difference between personal and business branding
✔️ Why brand consistency increases revenue by 23%
✔️ Common branding mistakes that make you look unprofessional
✔️ How to build a brand that attracts the right audience and keeps them coming back.

✔️What the top 3 best branding courses out on the market.

Whether you’re just starting out or struggling to create a brand identity, this episode will give you the foundational branding knowledge you need for long-term success. 🎯

Tools To Use Referenced In This Episode
DWA Digital Wealth Academy,
UBC Ultimate Branding Course, & DBA Digital Boss Academy , Plus my Branding Color Psychology Cheat Sheet

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Let’s Connect:
Follow me on social media for more tips, tools, and sass:

• Instagram: @the_midlife_newyorker
• Podcast Instagram: @mind_Your_Own_Online_Buisness
• Facebook: Chels Lee
• Book A 60 Min 1:1 Coaching Call

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Have a question or topic request? Submit your questions HERE

Let’s get to work—because your future boss-self is waiting!


Created by: Chelsey Hearn
Produced by: Chelsey Hearn
Edited by: Chelsey Hearn

Tune in to learn how to navigate the digital marketing world the right way—no shortcuts, no scams, just solid strategies for success.

If you’re ready to build a business the right way—without annoying your audience—hit play! 🎧