Brand Odyssey Podcast Por Kylie Hannaford and Miranda El-Atem arte de portada

Brand Odyssey

Brand Odyssey

De: Kylie Hannaford and Miranda El-Atem
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Do you want fun relatable content about the creative industry? Whether thats design, marketing, advertising, engineering or puppeteering - whatever it is - join Miranda and Kylie, two brand strategists and designers, as they take you on an expedition through the lands of brands. Each episode Kylie and Miranda will tell each other a story that the other hasn't heard before – “creative makes and breaks” – one where creativity has triumphed and one where the creative wheels fall off. We’ll chat about what went right and what went wrong - real time reactions and judgey quips included. From a $43M rebrand fail to how a street artist helped win a US presidential election, we will bring a diverse range of stories that will build your arsenal of creative case studies, while being entertained by two design nerds with some opinions. Episodes released weekly. So hop in if you dare, pop on your seatbelts, because we are going on a Brand Odyssey. Three Blocks Left Website: https://threeblocksleft.com.au/Copyright 2025 Kylie Hannaford and Miranda El-Atem Arte Economía Marketing Marketing y Ventas
Episodios
  • Bezos x Sanchez: When Clip Art Crashed the Wedding
    Jul 5 2025

    Jeff Bezos and Lauren Sánchez got married - and we couldn’t care less about the dress, the guests, or the gondolas. We’re here to talk about the invitation. Specifically: why does it look like it was designed in MS Word 2003 by a bored teenager with a clip art addiction?

    In this bonus Brand Odyssey episode, Miranda and Kylie dissect the now-viral Bezos x Sanchez wedding invite. From default cyan butterflies to illegible script fonts, we break down the bizarre design choices, what they say about billionaire branding, and whether this was a PR blunder… or a masterstroke in disguise.


    New season coming soon. Until then - soak up the chaos, one butterfly at a time.


    Connect with us @brandodysseypod or at https://threeblocksleft.com.au/

    Produced by Mylk Media

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    19 m
  • Apple x iSmell
    Mar 31 2025

    This week, we’re biting into the surprising history of the apple - the fruit that has shaped mythology, science, and branding. From Adam and Eve to Isaac Newton to a certain tech empire, how did this everyday fruit become such a powerful icon?

    Then, we take a whiff of iSmell, a bizarre attempt to bring the internet to your nose. Imagine browsing the web and suddenly smelling fresh coffee or ocean waves. It was supposed to revolutionise digital experiences - but instead, it disappeared without a trace.

    Connect with us @brandodysseypod

    Produced by Mylk Media

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    1 h
  • BONUS: How Red Rooster Got Its Glow Up, With Tony Ibbotson
    Mar 3 2025

    As promised - and in our very first interview episode - we’re sitting down with Tony Ibbotson, founder and creative director of The Creative Method, to talk all things logos. From the bold Red Rooster rebrand to what makes a great logo stand out, Tony shares his insights on design, storytelling, and building brands that last. Short, sharp, and packed with branding gold!

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    34 m
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