Episodios

  • HUB 460: AUTHOR INTERVIEW - Robbie Samuels

    HUB 460: AUTHOR INTERVIEW - Robbie Samuels
    Jul 8 2025
    Every so often, an episode calls for something a little different—and today is one of those times. You’re about to hear a conversation between two friends, colleagues, and champions of books that actually drive business results. In this special episode, I’m handing the mic to Kate Colbert, award-winning author of “Think Like a Marketer” and “Commencement: The Beginning of a New Era in Higher Education.” She’s also a founding partner of the Biz Book Pub Hub. If you’ve listened to this show before, you know Kate’s passion for helping entrepreneurs write books that don’t just live on shelves—but move readers to act, engage, and buy. Today, she’s taking over as the host to interview someone she knows well: ME! I’ve spent years behind the scenes coaching entrepreneurs on how to turn their books into business assets. Now, I’m pulling back the curtain on my own playbook with the release of my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” In this conversation, Kate and I go beyond the typical “how-to” and dive into what it really takes to launch a nonfiction book that builds credibility, generates leads, and drives long-term results. This is more than a launch story. It’s a roadmap for what’s possible when you combine thoughtful strategy with a history of community building. And as you’ll hear, Kate’s guest-hosting duties aren’t just a formality—her thoughtful questions and behind-the-scenes knowledge bring an added layer of richness to this conversation. So let’s dive in as Kate Colbert interviews me about the intentional launch behind “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” In this episode, we discuss the following: 🟠 Why reviews are more than a brag—they’re a business asset: Learn the real reason reviews matter (beyond ego) and how they power discoverability, trust, and pipeline growth. 🟠 The truth about book launch numbers: See the actual math (and emotional rollercoaster) behind mobilizing a launch team—and how to think strategically about your outreach. 🟠 Nurture, don’t nag: Get step-by-step insight into how reminder emails and micro-prompts make it EASY (and guilt-free) for busy readers to review your book. 🟠 Building a network that pays it forward: Hear why being a “stellar human” and showing up for your network is the secret sauce behind getting support for your launch—and how to start NOW, even if your book’s years away. Links for Robbie Samuels LinkedIn, Instagram, and YouTube. www.robbiesamuels.com Biz Book Publishing Hub Founder Links for Kate Colbert LinkedIn and Instagram. www.SilverTreeCommunications.com “Commencement: The Beginning of a New Era in Higher Education” “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business” Other Resources Listen to my episode with NPR Life Kit. Listen to my episode with Sandra Long. Listen to my episode with Dorie Clark. Learn more about Richard Bliss. Learn more about Rory Vaden. Learn more about Clare Kumar. Learn more about Podia. Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 2 m
  • HUB 459: AUTHOR PANEL - CB Bowman and Gloria Treister

    HUB 459: AUTHOR PANEL - CB Bowman and Gloria Treister
    Jul 3 2025
    You didn’t pour your heart into writing a book just to cross it off your to-do list. You wrote it because you have something to say that matters—something that deserves to be heard, remembered, and built on for years to come. A book isn’t just a moment—it’s a movement. It captures your ideas, your voice, and your perspective in a way that no speech, post, or marketing campaign ever could. And when you treat it like the powerful foundation it is, your book doesn’t just open doors—it builds your legacy. That’s why I’m so passionate about supporting entrepreneurs beyond just publishing. Because the real magic happens when you use your book as a launchpad for your bigger mission—the one that shapes your business, your brand, and your impact. If you’re ready to think bigger about what your book can do, I’d love to chat. You can book a 30-minute brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s turn it over to our panelists, who had a message they felt compelled to share. CB Bowman has written two books, including “Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success,” a powerful roadmap that teaches leaders how to turn failure into success, embrace bold decision-making, and foster a culture of innovation through the everyday practice of courageous leadership. Gloria Treister wrote “Wellness 101: Simple Steps to Good Health,” a practical guide that empowers readers to simplify wellness, take control of their health, and create a personalized plan for a vibrant, healthier life. Please join me in welcoming CB and Gloria. In this episode, we discuss the following: 🟠 Turning Manuscripts into Movements: Hear how keynotes, handouts, and lived expertise evolved into impactful books that build legacies and open fresh business opportunities. 🟠 Book Marketing that Works: Unearth smart strategies for gathering Amazon reviews, landing endorsements, and leveraging your business book as a true business driver—not just an expensive business card. 🟠 Overcoming the Author Mindset Hurdle: Get practical tactics for navigating perfectionism, self-doubt, and stalling out—and why accountability and micro-affirmations matter. 🟠 Networking and Community Building: Learn why writing, launching, and marketing a business book is a community journey, and how collaborations elevate every step. Links for CB Bowman LinkedIn, Instagram, and YouTube. www.valuepros.io www.courageconsulting.com ”Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success” Links for Gloria Treister LinkedIn and Instagram www.wellnessevolution.com and www.getwellwithus.net ”Wellness 101: Simple Steps to Good Health” Other Resources Learn more about Marshall Goldsmith. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 m
  • HUB 457: EXPERT INTERVIEW - Lil Barcaski

    HUB 457: EXPERT INTERVIEW - Lil Barcaski
    Jun 26 2025
    I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest is a multi-talented writer, publisher, speaker, and creative entrepreneur who helps business owners turn their ideas into powerful content that fuels growth, from impactful books and memoirs to websites, white papers, and everything in between. As the founder of Ghostwriters Network and GWN Publishing, she leads a team that offers full-service support for authors and entrepreneurs, guiding them from initial concept through writing, editing, publishing, and even branding and digital presence through her sister company, Virtual Creatives. Her mission? To help clients not only write and publish their books but also build the platforms that take their businesses and speaking careers to the next level. With a passion for storytelling and a deep love for the written word—plus a few side gigs as a playwright, drummer, and script doctor—she brings creativity, experience, and a surfer’s resilience to every project she takes on. Please join me in welcoming Lil Barcaski. In this episode, we discuss the following: 🟠 Building Beyond the Book: Learn why writing a business book is just the start! Lil dives into how authors can transform books into speaking careers, strong digital brands, and offers real-world examples of building community and revenue streams. 🟠 Voice Mastery for Entrepreneurs: Discover Lil’s unique approach to ghostwriting, from her acting and playwriting background to her strategies for authentically capturing an entrepreneur’s story and voice—even when writing outside her comfort zone. 🟠 Full-Spectrum Support for Authors: From initial idea to publishing, branding, design, websites, and marketing—Lil and her team offer soup-to-nuts or a la carte services for authors at every stage, making success approachable and affordable. 🟠 Strategy First, Avoiding Costly Mistakes: Get Lil’s essential questions for determining the purpose of your book, identifying your audience, and setting realistic goals (no more “million-copies” myths!). Plus, tips on dodging vanity presses and understanding contracts before you publish. Links Lil Barcaski on LinkedIn and Instagram. www.ghostwritersnetwork.com www.newpreneurship.com Book a call with Lil Biz Book Hub Partner Books mentioned in this episode: “The Playful Leader’s Toolkit” by Rachel Supalla “The Final Chapters of the Rose Diary” by Curtis Maynard & Lil Barcaski “The Unforgiven Walk Alone: When Forgiveness Isn’t an Option” by Carole Sanek “Launch Your Book: An Entrepreneur’s Guide to Reviews that Drive Revenue” by Robbie Samuels Other Resources Learn more about Biz Book Pub Hub Partners mentioned during this episode: Ruth Schwartz Elissa D. Hecker, Esq. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 m
  • HUB 456: AUTHOR PANEL - Bridgett McGowen-Hawkins, Robert Aguilar, and Sophie Lechner

    HUB 456: AUTHOR PANEL - Bridgett McGowen-Hawkins, Robert Aguilar, and Sophie Lechner
    Jun 24 2025
    When you’re writing, it’s easy to get stuck chasing perfection. But here’s the truth: the first draft is just the beginning—the real transformation happens in revision. Giving yourself permission to be imperfect is what makes progress possible. The messy middle, the rewrites, the second-guessing—that’s where the book (and the author) truly take shape. I’m living this right now as I wrap up edits on my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue,” set to launch in July 2025. Want a behind-the-scenes look at how I turn a book into a business asset? Join my book launch team at www.BookLaunchBrainstorm.com. Today, we’ll hear from authors about their journey from blank page to published book. Bridgett McGowen-Hawkins co-wrote “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,” a no-nonsense, empowering guide that helps aspiring nonfiction authors navigate the publishing process with confidence. Robert Aguilar wrote “Forget What You Know About Strategy: The Hazards of Strategic Planning,” a powerful guide for senior leaders seeking to master strategy formulation and execution, offering real-world insights to avoid pitfalls and drive transformative change in today’s fast-paced business landscape. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Bridgett, Robert, and Sophie. In this episode, we discuss the following: 🔵 Permission to Be Imperfect: Discover how embracing messy first drafts and letting go of perfectionism leads to completed manuscripts and impactful books. 🔵 Audience First: Learn why understanding your ideal business book audience before writing a single word is key to creating a book that drives results and attracts clients. 🔵 Building Launch Teams: Hear how co-creation, sharing chapters, and recruiting early launch supporters can supercharge your reviews and discoverability on Amazon. 🔵 Business Impact: Get real talk about leveraging your book beyond launch day—with speaking, consulting, and strategic calls to action built into every chapter. Links for Bridgett McGowen-Hawkins LinkedIn and Twitter. www.connectwithb.com www.bmctalkspress.com Biz Book Pub Hub Premier Hub Partner “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book” Links for Robert Aguilar LinkedIn and Instagram www.newbeaconconsulting.com “Forget What You Know About Strategy: The Hazards of Strategic Planning” Links for Sophie Lechner LinkedIn www.themagnetmodel.com “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Books mentioned in this episode: “Launch Your Book: An Entrepreneur's Guide to Reviews that Drive Revenue” by Robbie Samuels Other Resources Learn more about Biz Book Pub Hub Partner Linda Popky. Listen to my episodes with Kate Colbert. HUB 433: AUTHOR INTERVIEW – Kate Colbert HUB 393: AUTHOR PANEL – Helene Cahen, Kate Colbert, and Sandra Long OTS 364: Big Shifts – Kate Colbert Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 m
  • HUB 455: AUTHOR PANEL - Ally Berthiaume, Cornelia Kawann, and Stephanie McAuliffe

    HUB 455: AUTHOR PANEL - Ally Berthiaume, Cornelia Kawann, and Stephanie McAuliffe
    Jun 19 2025
    What if your book isn’t the finish line, but the starting point? Publishing isn’t just about sharing your ideas; it’s about unlocking new opportunities for your business, brand, and network. Your book can lead to speaking gigs, consulting offers, and powerful connections—but only if you approach it with strategy. Every reader is a potential client or collaborator. Every event is a chance to position yourself as a thought leader. The key is staying open to what’s possible. I’ve helped authors turn their books into business assets that generate real momentum. That’s why I offer book launch support focused on what happens after you publish. Curious what doors your book could open? Let’s talk. Book a 30-minute brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s welcome our panelists, who will share how their books have led them to exciting and unforeseen opportunities. Ally Berthiaume co-wrote “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,” a no-nonsense, empowering guide that helps aspiring nonfiction authors navigate the publishing process with confidence. Cornelia Kawann wrote “Change Your Energy - Change Your Life,” an empowering guide that combines science, practical exercises, and transformational insights to help you unlock your energy, embrace new opportunities, and create a more fulfilling, impactful life. Stephanie McAuliffe wrote “The Impact of Silence: Reclaim the Sovereignty of Your Soul,” a powerful exploration of how unspoken trauma shapes our lives—and how reclaiming our voice can lead to profound healing and personal freedom. Please join me in welcoming Ally, Cornelia, and Stephanie. In this episode, we discuss the following: Links for Ally Berthiaume LinkedIn, Instagram, Instagram, and YouTube. www.ayberthiaume.com and www.thewriteplacerighttime.com “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,” with co-author Bridgett McGowen-Hawkins “Dear Universe, I Get It Now: Letters on the Art and Journey of Being Brave and Being Me” Links for Cornelia Kawann LinkedIn, Instagram, and YouTube. www.corneliakawann.com “Change Your Energy - Change Your Life” Links for Stephanie McAuliffe LinkedIn, Instagram, and YouTube. www.wayofthediamondwarrior.com “The Impact of Silence: Reclaim the Sovereignty of Your Soul” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 m
  • HUB 454: EXPERT INTERVIEW - Emily Crookston

    HUB 454: EXPERT INTERVIEW - Emily Crookston
    Jun 17 2025
    I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest is a ghostwriter and content strategist who’s made it her mission to help bold thinkers turn their Big Ideas into books that actually move the needle. Known for her truth-telling style and sharp strategic brain, she works with experts who are ready to own their voice, take a seat at the table, and build a platform that drives their business, not just their book sales. She doesn’t believe in writing a book just to say you did it. She believes in developing thought leadership that creates real traction: the kind that builds credibility, lands speaking gigs, and fills pipelines. Through her company, The Pocket PhD, she helps Big Idea Experts test, refine, and amplify their message long before the manuscript gets started—so that when the book comes, it’s not just smart, it’s unstoppable. She’s the author of Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book, the go-to guide for business owners who want to stop overthinking and finally complete their book without pausing everything else in their business. Please join me in welcoming Emily Crookston. In this episode, we discuss the following: 🟠 The Ghostwriting Journey: Emily shares her backstory from philosophy professor to in-demand business book ghostwriter, revealing why real-world experience, not just academic chops, fuels compelling books. 🟠 Collaborating for Your Voice: Discover the secrets of successful ghostwriting partnerships and why working with the right partner ensures your unique message (not generic advice) comes through loud and clear. 🟠 Business-First Book Strategy: Find out why your business strategy—not just the urge to be an author—should drive your book project, and how a book can be an asset (or a costly distraction) for entrepreneurs. 🟠 AI’s Role in Writing: Emily unpacks how AI tools like ChatGPT and Claude are changing the book creation process, giving authors cost-effective ways to refine messages and speed up timelines, while keeping that human touch. Links Emily Crookston on LinkedIn www.thepocketphd.com Biz Book Pub Hub Partner “Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book” Books mentioned in this episode: “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” by Robbie Samuels “Spare” by Prince Harry, The Duke of Sussex “Safe and Sound: A Renter-Friendly Guide to Home Repair” by Mercury Stardust Other Resources Listen to my panel episode with Marcey Rader, Sean Glaze, and Stacey Larsen. Learn more about Smart Passive Income with Pat Flynn. Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 m
  • HUB 453: AUTHOR PANEL - Amy Climer, Kim Wells Eley, and Laura Ballerini

    HUB 453: AUTHOR PANEL - Amy Climer, Kim Wells Eley, and Laura Ballerini
    Jun 12 2025
    You’ve finished your manuscript, and you’re ready to see your book in readers’ hands. It’s an incredible milestone. But here’s the truth: publishing your book is not the end of your journey—it’s a new beginning. While getting your book into print or onto an e-reader is rewarding, it’s only one phase of your journey as an author. Marketing your book and building connections with readers is where the real work starts. It’s about reaching the right audience, building relationships, and creating an ongoing impact. This is why I work with entrepreneurs to develop strategic book launch plans. Together, we’ll identify your ideal readers and craft a roadmap to engage them from day one of your book launch and beyond. With a mix of virtual launch events, personalized outreach, and targeted content, I’ll help you make sure your book becomes a tool for business growth, not just a single product. If you’re looking for guidance on your journey, I invite you to schedule a 30-minute book launch brainstorming session. Let’s talk about how you can leverage your book to reach more people, grow your influence, and achieve your business goals. Complete the form at www.BookLaunchBrainstorm.com to get started. Today’s panelists will share their experiences with marketing their business books and discuss what worked, what didn’t, and what they learned along the way. Amy Climer wrote “Deliberate Creative Teams: How to Lead for Innovative Results,” a practical guide that shows leaders how to spark collective creativity, build a culture of innovation, and lead their teams to consistently deliver groundbreaking ideas. Kim Wells Eley is the author of “From Mess to Message: Ten Steps for Writing Your Book,” a handbook for writers who feel stuck, that will propel them forward, while remembering why they are writing a book in the first place. Laura Ballerini wrote “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places,” a heartfelt collection of essays that celebrates the everyday art and inspiration all around us, encouraging readers to embrace their creativity and find beauty in unexpected places. Please join me in welcoming Amy, Kim, and Laura. In this episode, we discuss the following: Links for Amy Climer LinkedIn, Instagram, and YouTube. www.climerconsulting.com “Deliberate Creative Teams: How to Lead for Innovative Results” Links for Kim Wells Eley LinkedIn, Instagram, and YouTube. www.kwepub.com “From Mess to Message: Ten Steps for Writing Your Book” Links for Laura Ballerini LinkedIn and Instagram www.badass-ballerini.com “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places” Books mentioned in this episode: “Book More Business: Make More Money Speaking” by Lois Creamer Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 m