Are PT Mills Bad? The Debate Nobody Wants to Have (But Needs To)
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Are PT Mills Bad? The Debate Nobody Wants to Have (But Needs To)
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In this no-holds-barred discussion, Jimmy McKay sits down with Tony Maritato and Dave Kittle to ask a question most PTs avoid: is operating like a “mill” really that bad? They break down the realities of modern reimbursement, how patients actually perceive care models, and what savvy clinic owners can do today to thrive — even in a crowded system.
Topics Covered:
- Clinic scheduling & reimbursement challenges
- Perception vs. reality: What “mill” clinics get right (and wrong)
- The power of telehealth: Turning intake calls into evaluations
- How trust is built (or broken) before the first visit
- Leveraging Medicare’s current rules to innovate service
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