Agency Side Podcast Por Justin Levinson arte de portada

Agency Side

Agency Side

De: Justin Levinson
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Hi, I'm Justin Levinson. Welcome to the Agency Side Podcast, a weekly show where I interview leaders from creative agencies worldwide to uncover their secrets to success.

Each week, I interview top agency leaders and explore their stories, uncovering the habits, strategies, and mindsets that have helped them succeed.

We talk about everything – the highs, the lows, and the lessons learned from their biggest mistakes. By tuning in, you’ll get a behind-the-scenes look at what goes on in the creative industry, picking up tips and tricks to help you along the way.

I’m excited to bring you conversations with well-known industry figures and unsung heroes who’ve never shared their stories publicly.

© 2025 Agency Side
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Episodios
  • Epidemic Sound’s Vision: Where Music Meets Innovation
    Jul 7 2025

    🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Oscar Höglund, co-founder and CEO of Epidemic Sound—a company on a mission to soundtrack the internet and redefine how we think about music in the digital age.

    Oscar shares the behind-the-scenes journey of building Epidemic Sound from the ground up, including the tough questions they faced in disrupting a centuries-old music industry. From licensing challenges to empowering artists through tech and transparency, Oscar offers a candid look at the business of music in the content era.

    They dive deep into how AI and data are reshaping music customization, the impact of sound on brand storytelling, and why putting creators first is key to sustainable innovation. Oscar also talks about fostering collaboration within the creative ecosystem—and how Epidemic Sound is helping creators, artists, and brands connect through meaningful sound experiences.

    Full of big ideas and grounded insights, this episode is a must-listen for marketers, creatives, and founders curious about what’s next at the intersection of tech, music, and storytelling.

    Tune in for a fresh conversation on leadership, disruption, and how music continues to move culture forward.

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    34 m
  • Finding Your Voice in the Creator Economy with Christine Göös
    Jun 30 2025

    🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Christine Göös—award-winning marketing leader, Director of Marketing at Croud, and co-host of the House of Content podcast.

    Christine shares her journey from Helsinki to New York and how her global perspective shapes the way she thinks about storytelling, strategy, and brand building. They explore the evolution of her podcast, how the creator economy is redefining brand relationships, and why positioning is more important than ever in today’s content-saturated world.

    The conversation dives into how AI is reshaping marketing workflows, why finding your authentic voice matters, and how personal branding tools like LinkedIn can empower creators and marketers alike. Christine also opens up about her personal passions, side projects, and how she maintains a sense of balance in a fast-paced industry.

    From the rise of content experimentation to the future of authenticity in marketing, this episode is packed with sharp insights and honest reflections on leading with clarity in a noisy digital space.

    🎙️ Tune in for a candid, inspiring conversation about content, leadership, and making your voice count in a changing creative landscape.

    #AgencySide #CreatorEconomy #ContentStrategy #AIinMarketing #MarketingLeadership #HouseOfContent #WorkLifeBalance

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    37 m
  • Leading with Influence: Gabe Gordon
    Jun 23 2025

    🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Gabe Gordon, CEO and co-founder of Reach Agency—an award-winning creative agency at the forefront of influencer marketing.

    Gabe unpacks the journey of building Reach from the ground up, sharing how a clear vision, smart creative collaboration, and staying nimble helped the agency thrive in a rapidly shifting landscape. From early bets on influencer content to the strategic advantages of staying small and agile, Gabe offers a transparent look at what it takes to lead in modern marketing.

    They dive into the evolution of influencer marketing, the power of authentic creator partnerships, and how agencies can foster real collaboration between brands and talent. Gabe also opens up about hiring in today’s market, investing in the right people, and why mixing diverse perspectives fuels stronger ideas.

    Outside of work, Gabe reflects on how personal passions help him maintain balance and show up as a better leader—both at home and in the agency world.

    Full of real talk and valuable takeaways on scaling, leadership, and innovation, this episode is a must-listen for agency founders, marketers, and creatives navigating the ever-changing content game.

    🎙️ Tune in for a smart, thoughtful conversation on creative strategy, building trust, and what it means to grow with intention.

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    29 m
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