Adam Loveridge JOB CALLS EP. 11: The Power of Digital Presence: How to Convert Ads into Sales
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Adam Loveridge JOB CALLS EP. 11: The Power of Digital Presence: How to Convert Ads into Sales
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The episode 11 of the Adam Loveridge: Job Calls Podcast, Adam discusses the importance of creating a comprehensive marketing ecosystem for home services businesses transitioning from commercial to residential work. He emphasizes the need for a strong digital presence, including an optimized website and Google Business Profile, to support advertising efforts. Adam explains how combining tactics like Google Ads, retargeting, and CTV advertising can increase brand awareness and lead generation, ultimately improving SEO performance and driving business growth.
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00:00 - Introduction to Marketing Ecosystem
03:41 - Importance of Digital Presence
09:55 - Google Ads vs Local Services Ads
15:25 - Retargeting Strategies
20:59 - CTV Advertising Benefits
25:47 - Brand Traffic and SEO Impact
29:17 - Comprehensive Marketing Strategy
Visit https://jobcalls.com/ for more
IG: https://www.instagram.com/jobcallsdigital/
GMB: https://g.co/kgs/QEovfZr
Linkedin: https://www.linkedin.com/in/adamloveridge/