Episodios

  • Ep 132: Top AI Questions from Marketing Pros
    Jul 5 2025

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    If you're a marketer trying to wrap your head around AI, you're not alone. At every workshop I run, with public sector teams, radio professionals, leaders, or freelance marketers, mostly the same questions come up.

    What tools should I use? Will AI take my job? How do I keep my voice? In this solo long-listen episode of AI SIX, I’m answering the most common questions clients ask me about AI in my workshops and when writing AI-powered digital marketing strategies.

    I truly believe there’s a mindset shift required before we dive into practicing and applying AI across our businesses and organisations. Thinking critically about where the value is and also discovering how we can test, implement, and scale. This is transformation in practice, and with change comes questions, push-back, fear, and hesitation.

    So let me help demystify AI in this episode.

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    16 m
  • Ep 131: How to Embrace AI & Remain Yourself
    Jul 4 2025

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    AI isn’t here to replace you, it’s here to amplify you.

    Inspired by Sam Altman’s insight at the World Economic Forum, I explore how AI can become your superpower without losing your authenticity.

    From automating the mundane to unlocking new creative potential, AI can help you do what you’ve always wanted to do, but better. This episode will guide you in embracing AI intentionally, using it as a tool to enhance your skills, values, and unique voice while navigating an AI-first world.

    Tune in and discover how to thrive with AI without losing yourself.

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    5 m
  • Ep 130: Build AI Agents with Google
    Jul 3 2025

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    Imagine building your own AI agent that reads your emails, updates your CRM, drafts reports, or runs research for you—without writing a single line of code.

    In this episode, I break down how Google’s new Gemini-powered AI Agent Builder is making advanced automation accessible to everyone. From automating daily workflows to creating multi-agent systems that talk to each other, Google’s no-code tools let you build, test, and deploy AI agents in minutes.

    This isn’t just another tech update—it’s a real opportunity for marketers, creators, and business owners to save time, scale operations, and experiment with AI practically.

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    6 m
  • Ep 127: TikTok’s Symphony AI: End of UGC?
    Jun 30 2025

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    TikTok’s new Symphony AI can generate videos from text, create digital avatars, dub into 15+ languages, and analyse top-performing ads in seconds.

    But is this the end of human user-generated content?

    In this episode, I test Symphony and explores what it means for brands, creators, and marketers.

    Tune in to find out if AI-made content is the future of TikTok.

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    7 m
  • Ep 126: Mary Meeker’s AI Report
    Jun 28 2025

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    Mary Meeker’s 2025 AI Trends report is arguably the most important piece of analysis on AI this year. At 340 pages, it charts the explosive growth of tools like ChatGPT, the shifting economics of AI development, and the geopolitical power plays shaping the next decade and the global implications for business, education, and geopolitics. But what really matters for marketers is what it signals about the future of our work.

    In this episode, I’m breaking down the top insights. To help I’ve uploaded the full report into Google’s NotebookLM, their AI-powered research assistant designed to help you analyse complex documents.

    So let’s dive in!

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    22 m
  • Ep 125: Who Owns Your AI Chat?
    Jun 27 2025

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    Today’s episode asks a question I guarantee you haven’t thought enough about:
    Who really owns your AI chat?

    When you type a question into ChatGPT, Claude, Meta AI, or Gemini—where does that data go? Who sees it? Can it be used to train the model, or worse, show up in public feeds?

    Let’s dive into the fine print of AI privacy—and what you really need to know.

    Welcome back to the AI SIX podcast. I’m Joanne Sweeney, and I’m on a mission to teach AI in just six minutes a day.

    Need More Support?

    If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

    https://publicsectormarketingpros.com

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    6 m