
98. How Australia’s national brand was rebuilt using a partnership mindset
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What if your fiercest rival could become your most powerful partner?
Fiona de Jong has led Olympic teams, reshaped Australia’s national brand, and is now changing how leaders think about high-performance collaboration.
You’ll learn:
- How to partner—even with competitors—and win more
- The mindset shifts needed to grow across career chapters
- How national branding and sports strategy intersect to drive global relevance
Listen now to discover how world-class partnerships are built—from the inside out.
New episodes Monday, Wednesday and Friday.
More from Phil Hayes-St Clair:
Get 100 proven partnership tactics to earn trust and drive growth through high-value partnerships
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This podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.
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