#64 : Beyond the Kitchen Line: Justin Brunson's Journey from Chef to Meat Industry Innovator Podcast Por  arte de portada

#64 : Beyond the Kitchen Line: Justin Brunson's Journey from Chef to Meat Industry Innovator

#64 : Beyond the Kitchen Line: Justin Brunson's Journey from Chef to Meat Industry Innovator

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Justin Brunson, founder of Brunson Meat Company, joins Simon Zatyrka to reveal how he developed his revolutionary "noble mold" meat aging process after transitioning from acclaimed chef-owner to meat industry innovator. Discover how Brunson's Iowa farm roots and restaurant experience at Old Major led to creating a unique aging technique that's now capturing attention from Michelin-starred chefs and major restaurant groups nationwide. EPISODE HIGHLIGHTS WITH TIMESTAMPS [00:45] - Introduction to Justin Brunson and his meat industry innovation [02:15] - Justin's early life in Iowa and connection to food through hunting and foraging [05:20] - First restaurant jobs and culinary school journey [07:45] - Creation and concept behind Old Major restaurant in Denver [10:10] - Discovery and development of the noble mold meat aging process [15:22] - Growth of Brunson Meat Company and expansion to national distribution [18:30] - Bacon production philosophy and product lineup details [21:45] - The challenges of transitioning from restaurants to meat production [24:20] - Research and development of new products including bison aging [26:50] - Premium product pricing and quality ingredient philosophy [29:15] - Business growth strategy and controlled expansion approach [32:40] - Closing thoughts and website information KEY QUOTES "I've always been a fat kid. I've always liked to eat food. My grandma was a really amazing cook. Um, I grew up in Iowa. You know, we hunted and fished and forage and gardened. And there was always forging going on." - Justin Brunson"The best food comes from the best ingredients. You can't cook with basic ingredients, man... you want the goods, you gotta use the good butter, the good oil, the good flour, you know, the good local produce that's in season." - Justin Brunson"As you get a little bit older in life, that adrenaline changes... cooking in a kitchen is great and fun and I had a great career... But man, you start getting up in your forties and you're still hucking in a kitchen, it's hard on the body. That is a young man's game." - Justin Brunson"I say no a lot more than I say yes... Let's try to grow slow and responsibly for everybody." - Justin Brunson KEY TAKEAWAYS Career evolution beyond the kitchen is possible by identifying your true passion within the culinary world – Brunson transformed his chef experience into a revolutionary meat aging businessProduct innovation often requires patience and persistence – Brunson spent eight years experimenting with mold aging techniques before successfully commercializing the processQuality-focused businesses can command premium prices by delivering truly exceptional and differentiated products – Brunson's unique aging method creates flavor profiles impossible to achieve through conventional techniquesStrategic, controlled growth builds sustainable businesses – Brunson's disciplined approach to expansion prevents operational chaos and prioritizes long-term success over short-term opportunities Connect with Justin website: www.brunsonmeats.com LinkedIn: https://www.linkedin.com/in/justin-brunson-49684a2ba/ Connect with Simon Email: simon@culinarymechanic.com Book a Call: https://calendly.com/culinarymechanic/connect Website: https://www.simonsez.me/ If you're interested in Starfish: https://www.usestarfish.com/
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