$4M Strategies™

De: Carl J Cox
  • Resumen

  • Daily 4-minute tips from experts to elevate your business. Each week we will talk about one of our 40 Strategies. Launching June 2024.
    2024
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Episodios
  • The Four-Leaf Growth Model for Business Leaders
    May 6 2025

    Growth without purpose leads to burnout and misalignment.

    In this episode of the Measure Success Podcast, Mark Mears explains why purpose-driven growth is the key to building successful businesses and engaged teams. He introduces the Four-Leaf Growth Model, a framework designed to help leaders create businesses that thrive and leave a lasting impact.

    Key insights:
    ✅ Why businesses need a clear purpose to grow sustainably
    ✅ The connection between leadership, culture, and profit
    ✅ How the Four-Leaf Growth Model drives long-term success

    If you’re looking for a smarter way to grow, this episode will give you the strategy to make it happen.

    🎧 Subscribe and set notifications to our YouTube Channel.

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    44 m
  • Why Great Branding Matters for Your Business
    Apr 29 2025

    Your brand is more than a logo—it’s the feeling people get when they interact with your business.

    In this episode, Jason Sherwood shares how businesses can build a bold, recognizable brand that attracts and retains customers.

    Key insights:
    ✅ Why branding is the foundation of business growth
    ✅ How to design a brand that stands out
    ✅ The biggest mistakes businesses make with branding

    If your business isn’t getting the recognition it deserves, this episode will help you refine your brand strategy for better results.

    Interested in being a Trusted Partner with 40 Strategy? https://calendly.com/erin-gibney/15-minute-meeting-trusted-partner

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    34 m
  • How to Make Your Business Sell-Ready
    Apr 14 2025

    In this episode of the $4M Strategies™ podcast, Carl J. Cox shares how to increase your business value by focusing on more than just income. Most leaders aim for cash flow, but don’t realize that value is also driven by reducing risk.

    Carl breaks down how strong systems, reliable processes, and a capable team can increase your multiple. That means more freedom and better outcomes, whether you plan to sell or scale.

    Key takeaways:

    • Why EBITDA × multiple matters

    • How to reduce business risk

    • What creates long-term freedom for owners

    Listen to this short episode and take one step toward building a business that doesn’t depend on you.

    🎧 Visit 40Strategy.com to listen and learn more.

    Our $4M Strategies™ REDUCE the risk ON your business, which INCREASES the VALUE of your business, by increasing your multiple: https://app.smartsheet.com/b/form/8e4a8997fe3e4479ba477ad4dddc29bb

    Connect with Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

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    4 m
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