Join host Jeremy Sutton on the Shreveport Bossier Local Lens as he interviews multi-passionate entrepreneur Robbin Kent, host of Write Copy That Connects. In this episode, Robbin shares her transition from a 20-year career as a school counselor to becoming a copy writing coach for online course creators and a communication strategist for local teams.

Highlights & Timestamps:

• 00:00 – Intro & Guest Welcome
  Jeremy introduces Robbin and sets the stage for a conversation about entrepreneurship, communication, and connection.

• 00:25 – Robbin’s Background in Counseling & Copywriting
  Robbin explains her two-pronged business: copywriting for online creators and communication coaching for local teams.

• 02:15 – The Power of Connection in Writing
  Why great copy isn’t about selling, but about connecting with your audience’s pain and goals.

• 04:00 – Shifting from Public Education to Entrepreneurship
  Robbin shares her leap from school systems to building a personal brand.

• 07:10 – Communication Breakdown in Teams
  The biggest problems teams face—and how Robbin helps fix them with structured communication strategies.

• 10:45 – Local Work vs. Online Work
  Robbin’s take on why she loves working with both global and local clients—and how each fills a different need.

• 14:30 – Quickfire: Robbin’s Favorite Tools & Books
  Books, tools, and practices she uses to stay creative, organized, and intentional.

• 19:00 – Advice for Aspiring Entrepreneurs
  Robbin’s heartfelt message to anyone feeling stuck in their job but drawn to start something new.

You can reach Robbin Kent through the following channels:

• Email: robbin@robbinkent.com

• Website: robbinkent.com

• Instagram: @robbinkkent

• Facebook: Robbin Knight Kent

Feel free to connect with her through any of these platforms.