
4 Videos That Build Trust & Authority for Coaches | Ep. 005
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Feeling lost about what videos to create for your coaching business? Stop guessing! Darren and Dustin reveal the exact 4 pillar videos that form the foundation of every successful coach's content strategy.
WHAT YOU'LL LEARN:
- The Brand Story Video - How to connect emotionally and build trust at scale
- Client Testimonial Videos - Why social proof beats self-promotion every time
- The Authority Video - Your cornerstone opportunity to coach through content
- Landing Page Videos - Simple welcome videos that guide visitors through your site
- How to repurpose one video into 10+ pieces of content
- Why your smartphone is all the equipment you need to start
This isn't about creating more content, it's about creating the RIGHT content that works for you 24/7 while you focus on what you do best: coaching.
FEATURED RESOURCE: Content Clarity Audit
CONNECT WITH US:Website: https://1898creative.comDarren's Instagram: @darrenandrewcooper Dustin's Instagram: @dustinpead
YOUR CHALLENGE: Pick one of these 4 videos to create this week. Script it out, grab your phone, and make it happen!
#VideoStrategy #CoachingBusiness #ContentCreation #AuthorityBuilding
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