
2M+ Downloads in 6 Months | Rimjhim Ray’s Playbook for SaaS Growth | Episode 86
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Welcome to The Young Turks Dialogues where we explore the future of marketing, branding and entrepreneurship.
🎙️ In this episode, we’re joined by Rimjhim Ray, Co-founder of HeyoPhone, to talk about what it really takes to build and scale an AI-first SaaS product in India.
From working in corporate giants like Tata and Leo Burnett to building high-growth tech startups, Rimjhim shares her playbook on:
✅ Building AI-first products before AI was cool
✅ What most marketers still get wrong about AI
✅ How HeyoPhone hit 2M+ downloads in just 6 months
✅ Scaling across 3,000+ campuses with the right GTM
✅ The real difference between product vs founder-led branding
✅ Her favorite women founders & why storytelling matters
✅ The marketing metrics that actually matter right now
✅ Why utility-first SaaS needs emotion, not just function
Whether you're building in AI, marketing a SaaS product, or trying to balance data with storytelling, this one’s packed with insights from the ground up.
🔗 Connect with Rimjhim Ray on LinkedIn: https://www.linkedin.com/in/rimjhimray
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