In this dynamic episode of About That Wallet, host Anthony Weaver welcomes Ro Shah, a passionate advocate for women in business and expert in sales coaching. Together, they dive into the real-life challenges and victories of the Sandwich Generation—those balancing caregiving responsibilities for both children and aging parents while pursuing financial independence and business growth.

Ro shares her inspiring journey from the corporate world to entrepreneurship, offering a behind-the-scenes look at how her experiences shaped her mission to empower women—especially women of color—in the financial and business landscape. She breaks down her signature Million Dollar DM Method, revealing how authentic selling, powerful storytelling in sales, and consistent follow-up techniques can transform your networking results and client relationships.

Listeners will gain sales strategies for high-ticket sales, tips on automation tools, how to define your ideal client, and why personal branding matters more than ever. If you're looking to build confidence, master your sales mindset, or enhance your podcast guesting skills, this episode is for you.

💬 Question of the Day:

What steps are you taking to embrace your financial journey and empower others along the way? Drop a comment below!

🔗 Connect with Ro Shah:

Instagram: https://www.instagram.com/theroshah/

Website: theroshah.com

💡 If you enjoyed this episode, don’t forget to:

✅ Subscribe to About That Wallet

✅ Leave a review to help others discover valuable financial literacy content

✅ Share this episode with someone who’s ready to grow!

=|| 📚 Chapters ||=

(00:00) Welcome and Introduction

(02:30) Ro's Journey from Corporate to Entrepreneur

(10:15) The Million Dollar DM Method Explained

(18:00) Authenticity in Sales and Networking

(25:45) Overcoming Rejection in Business

(32:30) The Importance of Storytelling

(40:00) Finding Your Ideal Client

(48:15) Tips for Women Entrepreneurs

(55:00) Closing Thoughts and Resources

🙏🏽 Thank you for tuning in!

Your support helps more people build strong financial habits and achieve their goals.

📩 Join the About That Wallet Newsletter for budgeting tips, saving strategies, and more:

👉 https://aboutthatwallet.com/newsletter

✨ Follow Anthony Weaver:

Instagram: @AboutThatWallet

Twitter: @AboutThatWallet

Website: aboutthatwallet.com

⚠️ DISCLAIMER:

This content is for educational purposes only and is not financial advice. Always do your own research and consult a licensed financial professional when needed.

#AboutThatWallet #WomenInBusiness #FinancialEmpowerment #SalesCoaching #Entrepreneurship #FinancialLiteracy

Episode 294