Ever feel like you’re holding multiple pieces of your identity and wondering how they all fit together? In this episode of the Magic Hour Podcast, I sit down with Jamie Anne Vaughan, strategic communicator and founder of Westwood Strategies, to talk about intentional leadership, sustainable growth, and the power of storytelling in the agriculture industry.

Jamie brings a unique lens to public relations, showing how values-based strategy can support healthy food systems and elevate community voices. From building a personal brand to taking intentional time away from work, we explore what it looks like to lead in a way that aligns with purpose and impact.

🎧 In this episode, we explore:

⚡ How storytelling can shift narratives and support sustainable farming and food systems

⚡ What it means to decentralize leadership and build collaborative, care-based cultures

⚡ Why podcasting and LinkedIn are powerful tools in underrepresented industries like AG

⚡ How to set clear non-negotiables and create space for rest, motherhood, and growth

⚡ The importance of building systems that support longevity, not burnout

If you’re building something bold and want to make an impact without losing yourself in the process, this conversation is for you.

🎧 Listen to the Magic Hour Podcast on Spotify, Apple Podcasts, or wherever you tune in.

📲 Let’s keep the conversation going. Follow us on Instagram at @itsthemagichourpodcast

📖 Read the full show notes and transcript at unicornmarketingco.ca/podcast

📝 This episode is sponsored by The Contracts Market—lawyer-drafted contracts designed for Canadian business owners, creatives, and entrepreneurs.

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