Episode Summary:

In this episode of Million Dollar Flip Flops, Rodric sits down with Josh Carr—entrepreneur, gearhead, and CEO of Echo Water. From restoring vintage Fords to building category-defining smart bottles, Josh brings the same level of craftsmanship and obsession to every project he touches.

They dive into how Echo Water became a market leader in the emerging hydrogen water space, why obsessing over the little things actually matters, and how Josh’s refusal to settle for “good enough” helped scale the company from niche idea to national brand. If you’ve ever struggled to simplify your story, build authority in a new category, or balance the grind with your passion—this episode is for you.

💡 Highlights & Takeaways:

• What hydrogen water actually is—and why it outperforms coffee
• The engineering behind Echo Water’s smart flask and how it’s disrupting the wellness space
• How Josh scaled the company by removing buyer risk and simplifying the story
• A candid take on why “good enough” is the enemy of innovation
• The power of metaphors in marketing and storytelling
• The difference between lifestyle chasing vs. loving the grind

🔥 Quote of the Episode:

“Give them the story they’ll tell when they buy what you sell.”

— Josh Carr

🔗 Guest Links:

🔗 Website: https://www.echowater.com

🧠 Quote to remember: “Give them the story they’ll tell when they buy what you sell.”

📱 Instagram: https://www.instagram.com/joshcarr6/

🧪 Try Hydrogen: EchoWater.com

Linkedin: https://www.linkedin.com/in/superstar/

Facebook: https://www.facebook.com/joshcarrsuperstar/?locale=tr_TR

📍Timestamps:

00:00 – Ford builds, Baja races, and gearhead bonding

10:07 – Josh’s intro and the science behind hydrogen water

14:58 – From skeptic to CEO: how Echo Water came to be

16:14 – What makes Echo different (smart bottles, supplements & science)

20:07 – The Apollo connection: How the flask works

23:20 – Scaling through education and story simplicity

27:50 – Marketing metaphors and buyer psychology

30:26 – Coaching, welding, and the true value of expert advice

33:20 – Where to find Josh (aka “Josh Carr Superstar”)

34:36 – Rapid-fire Q&A: biggest mistake you don’t regret, and the scary bucket list item Josh still hasn’t faced

37:56 – Final takeaway: love the grind or you won’t survive the game

Resources:

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