#14 From One-Person Show to Team Leader (Part 3): Making Strategic Marketing Hires
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#14 From One-Person Show to Team Leader (Part 3): Making Strategic Marketing Hires
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In this episode of Business Rambler, we’ll explore the essentials of hiring a marketing specialist to drive business growth. We’ll discuss two approaches for evaluating candidates—a quick trial period versus a thorough interview and testing process. I’ll guide you on how to conduct group interviews, assess real-world marketing results, and identify candidates with a results-driven mindset. From crafting practical tests to analyzing their previous work, this episode will equip you with actionable strategies to make informed hiring decisions, ensuring you find the right marketing expert to enhance your team’s effectiveness.
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