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How to Master Business Finances Without Feeling Overwhelmed

with Edel Hayes

You don’t need to be a numbers whiz to grow your business. But you do need to know certain numbers.

In this episode of the Master Your Business Podcast, I chat with Edel Hayes, Chartered Accountant and founder of Accelerate Accounting, to simplify the finance side of business once and for all. She’s helped countless service-based business owners, myself included, overcome financial confusion and step into calm, confident control.

If you’ve ever felt like you’re winging it with your money, checking your bank balance and crossing your fingers… this one’s for you.

We cover:

✔️ The 5 key numbers every business owner must track

✔️ How to finally stop relying on gut feelings to make money decisions

✔️ Why Xero can be a game changer for tracking income streams

✔️ The truth about debtor days, cash flow, and when to chase unpaid invoices

✔️ Credit cards, Profit First, and why pensions matter more than you think

✔️ How to grow your business without growing financial stress

Timestamps:

[02:38] Why your accountant should be more than a tax filer

[07:01] The numbers that tell the truth about your business

[10:01] Understanding profit margin—without the jargon

[14:41] How to choose the right system (like Xero) for your brain

[17:01] Getting paid faster: invoice etiquette 101

[21:53] Should you delay paying invoices? Here’s what Edel thinks

[25:22] Profit First and the psychology of money pots

[32:18] When credit cards can actually help your cash flow

[36:20] The pension rule changes you need to know before 2026

[43:02] The easiest way to start using your financial data now

🔗 Connect with Edel Hayes:

💻 Website: accelerateaccountingsolutions.com

📸 Instagram: @accelerateaccounting

💼 LinkedIn: Edel Hayes

About Edel Hayes:

Edel Hayes is a Chartered Accountant and founder of Accelerate Accounting, specialising in helping female-led service businesses take back control of their finances. With 15+ years of experience and a modern, relationship-first approach, she makes accounting human, helpful, and strategic.

If you found value in today’s conversation, do us a favour:

⭐️ Follow The Master Your Business Podcast

⭐️ Connect with Deirdre on LinkedIn

⭐️ The Master Your Business Podcast Show Notes

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