
044. Rachel Saunders: From Burnout to Alignment
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Ceramicist Rachel Saunders shares her self-taught creative journey—from leaving LA burnout behind to launching a soul-led business, shifting into retreats, and redefining success on her own terms.
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About Rachel:
Rachel Saunders is a self-taught ceramicist and designer based on Vancouver Island, Canada. She is the founder of Rachel Saunders Ceramics, a brand known for its sculptural yet functional pieces that explore themes of femininity, sustainability, and intuitive design. Her now-iconic Woman Vase has become a symbol of empowerment and creativity.
Rachel began her creative journey in visual merchandising in Los Angeles, but after experiencing burnout in a toxic work environment, she returned to Canada and immersed herself in clay—learning through community studios, YouTube videos, and trial and error. Over time, she built a globally recognized brand, with her work featured in publications like Architectural Digest, Vogue, and Elle Decor.
In 2022, Rachel made a major shift away from product-based production toward more intentional, holistic offerings—launching an online creative membership and hosting artist retreats in Greece and Tuscany. Through her work and her story, she continues to inspire creatives to define success on their own terms and prioritize a sustainable, soul-led life.
Follow Rachel:
Website: rachelsaundersceramics.com
Instagram: @rachelsaundersceramics.
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