
The Product-Led Organization
Drive Growth by Putting Product at the Center of Your Customer Experience
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Narrado por:
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Basil Sands
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De:
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Todd Olson
There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.
This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career. It provides: a holistic view of the quantitative and qualitative insights teams need to make better decisions and shape better product experiences; a guide to setting goals for product success and measuring progress toward meeting them; a playbook for incorporating sales and marketing activities, service and support, as well as onboarding and education into the product; strategies for soliciting, organizing, and prioritizing feedback from customers and other stakeholders; and how to use those inputs to create an effective product road map.
©2021 Pendo.io, Inc. (P)2020 Gildan MediaListeners also enjoyed...




















A book I Will Listen To Many Times
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Listened to it and just bought a hard copy so I can revisit it multiple times and take notes!
Product led org is the best way to achieve radical customer centricity
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Practical advice on becoming product-led
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Gold everywhere
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Awesome
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Really informative product process
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The occasional references to Pemdo are elegantly done and don’t pollute the writing.
If you are seeking to acquire new ideas on how to push your organization to become more product centric you will get quite some value.
If you’re willing to learn more about the product management role you’ll find it valuable only if you are a beginner.
Good read, no big discoveries
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This is too much of a Pendo commercial
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