
Flip the Script
Getting People to Think Your Idea Is Their Idea
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Narrado por:
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Oren Klaff
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De:
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Oren Klaff
Acerca de esta escucha
THE BEST-SELLING AUTHOR OF PITCH ANYTHING IS BACK TO FLIP YOUR ENTIRE APPROACH TO PERSUASION.
Is there anything worse than a high-pressure salesperson pushing you to say "yes" (then sign on the dotted line) before you're ready?
If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist.
What people love, however, is coming up with a great idea on their own, even if it's the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they're smarter than you.
That's why Oren is throwing out the old playbook on persuasion. Instead, he'll show you a new approach that works on this simple insight: Everyone trusts their own ideas. If, rather than pushing your idea on your buyer, you can guide them to discover it on their own, they'll believe it, trust it, and get excited about it. Then they'll buy in and feel good about the chance to work with you.
That might sound easier said than done, but Oren has taught thousands of people how to do it with a series of simple steps that anyone can follow in any situation.
And as you'll see in this book, Oren has been in a lot of different situations.
He'll show you how he got a billionaire to take him seriously, how he got a venture capital firm to cough up capital, and how he made a skeptical Swiss banker see him as an expert in banking. He'll even show you how to become so compelling that buyers are even more attracted to you than to your product.
These days, it's not enough to make a great pitch.
To get attention, create trust, and close the deal, you need to flip the script.
©2019 Oren Klaff (P)2019 Penguin AudioLos oyentes también disfrutaron...
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Reseñas de la Crítica
“In Flip the Script, Oren Klaff gives readers powerful tools that will help them get what they want. Instead of trying to convince people to buy what you’re selling, his techniques will show you how to create an entirely different dynamic. A game changing read." (Daymond John, co-star of Shark Tank and author of The Power of Broke and Rise and Grind)
"Oren Klaff is one of the most engaging writers in the business world today. Flip the Script is hugely entertaining--you'll find yourself eagerly turning the pages, engrossed in Klaff’s remarkable tales of deal-making... then suddenly look up and realize he's just taught you a whole new set of complex sales techniques, and somehow made it fun." (Matthew Dixon, coauthor of The Challenger Sale)
"Oren Klaff should have been a spy. He could recruit and sell anyone. The stories in this book will keep you on the edge of your seat and show you how a true master of influence operates. In these pages, Oren shares the tradecraft you need to close any kind of deal." (Jason Hanson, former CIA Officer and author of Spy Secrets That Can Save Your Life)
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- When to Negotiate, When to Fight
- De: Robert Mnookin
- Narrado por: Robert Mnookin
- Duración: 7 h y 44 m
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One of the country's most eminent practitioners of the art and science of negotiation offers practical advice for the most challenging conflicts - when you are facing an adversary you don't trust, who may harm you, or who you may even feel is evil. The head of Harvard's famed Program on Negotiation, Robert Mnookin provides tools for confronting devils of all kinds - in business, politics, and family life.
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Morally questionable
- De Dave en 01-22-19
De: Robert Mnookin
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Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- De: Jim Camp
- Narrado por: Robert Jordan
- Duración: 7 h y 58 m
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For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
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Thanks Chris Voss!
- De Dennis Hettema en 10-03-20
De: Jim Camp
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Lead Engaging Meetings
- A Practical Guide to Maximize Participation and Effectiveness
- De: Jeff Shannon
- Narrado por: Jeff Shannon
- Duración: 2 h y 45 m
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Are you tired of endless, unproductive meetings that seem to achieve nothing? It's time to make a change. Lead Engaging Meetings is the essential no-nonsense guide for professionals, who want to transform their meetings into engaging, efficient, and result-driven events.
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Meaningful & Applicable
- De John Pawlowski en 10-23-24
De: Jeff Shannon
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The Challenger Sale
- Taking Control of the Customer Conversation
- De: Matthew Dixon, Brent Adamson
- Narrado por: Matthew Dixon, Brent Adamson
- Duración: 5 h y 43 m
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The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
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Bellow average book
- De Elias Karráa en 08-11-19
De: Matthew Dixon, y otros
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How to Persuade and Get Paid
- The Sales Workshop for Everyone
- De: Phil M. Jones
- Narrado por: Phil M. Jones
- Duración: 4 h y 39 m
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How to Persuade and Get Paid is a sales training program that combines information and entertainment to teach you exactly what it takes to create success in today’s challenging marketplace.
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How to Win Friends & Influence People for the Modern Age
- De Bryan Eisenberg en 02-11-19
De: Phil M. Jones
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No: The Only Negotiating System You Need for Work and Home
- De: Jim Camp
- Narrado por: Jim Camp
- Duración: 8 h y 25 m
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Jim Camp, the world’s number one negotiating coach, shows how to release the emotional pressure that’s part of any negotiation by using his proven system of safe, decision-based negotiation that enables you to meet all your objectives without needless, wasted compromises or giveaways. Saying no is not about being hard-nosed or intransigent. Rather, it stops everyone in their tracks, clears the air, and allows you to get at what the real issues are.
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Feel Free to Disregard This Review
- De Joe Diablo en 12-03-19
De: Jim Camp
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Exactly What to Say
- The Magic Words for Influence and Impact
- De: Phil M. Jones
- Narrado por: Phil M. Jones
- Duración: 1 h y 14 m
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Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
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Handful of Good Scripts
- De A. Yoshida en 05-28-18
De: Phil M. Jones
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SPIN Selling
- De: Neil Rackham
- Narrado por: Eli Woods
- Duración: 6 h y 12 m
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Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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Sales and Science
- De Joe A Snyder III en 10-27-21
De: Neil Rackham
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To Sell Is Human
- The Surprising Truth about Moving Others
- De: Daniel H. Pink
- Narrado por: Daniel H. Pink
- Duración: 6 h y 6 m
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Lenghty book with a few solid tips on persuation
- De Gerardo A Dada en 01-21-13
De: Daniel H. Pink
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Pioneering Portfolio Management, Fully Revised and Updated
- An Unconventional Approach to Institutional Investment
- De: David F. Swensen
- Narrado por: Scott R. Pollak
- Duración: 17 h y 47 m
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In the years since the now-classic Pioneering Portfolio Management was first published, the global investment landscape has changed dramatically—but the results of David Swensen's investment strategy for the Yale University endowment have remained as impressive as ever. In this fully revised and updated edition, Swensen, author of the best-selling personal finance guide Unconventional Success, describes the investment process that underpins Yale's endowment.
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incredibly insightful
- De Sean Weissman en 02-11-20
De: David F. Swensen
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Zig Ziglar's Secrets of Closing the Sale
- De: Zig Ziglar
- Narrado por: Zig Ziglar
- Duración: 4 h y 4 m
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All of us are involved in selling every day. Whenever we present a product or a principle, inform a client, or instruct a child, we are engaging in the art of effective persuasion. Allow America's master of the art of selling explain proven, practical sales techniques all of us can use every day.
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classic Zig
- De Anonymous User en 08-31-04
De: Zig Ziglar
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Hit Makers
- The Science of Popularity in an Age of Distraction
- De: Derek Thompson
- Narrado por: Derek Thompson
- Duración: 11 h y 34 m
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Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history - of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like.
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Starts of saying “The Tipping Point” book was wrong but then...
- De Venusian Incognito en 03-25-18
De: Derek Thompson
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How to Become a Rainmaker
- The Rules for Getting and Keeping Customers and Clients
- De: Jeffrey J. Fox
- Narrado por: Jeffrey J. Fox
- Duración: 2 h y 8 m
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Ever notice that there are people you work with who just make business happen? Listen to How to Become a Rainmaker to figure out the secret of being a storm front in your company. Let it pour!
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Great non-nonsense book
- De J. Yoon en 01-21-03
De: Jeffrey J. Fox
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Fanatical Prospecting
- The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email and Cold Calling
- De: Jeb Blount, Mike Weinberg - foreword
- Narrado por: Jeb Blount, Jeremy Arthur
- Duración: 8 h y 21 m
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Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.
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One of the best books on Sales!
- De Kathleen Fitzpatrick en 09-04-23
De: Jeb Blount, y otros
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Raising Capital for Real Estate
- How to Attract Investors, Establish Credibility, and Fund Deals
- De: Hunter Thompson
- Narrado por: Hunter Thompson
- Duración: 5 h y 43 m
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Raising capital is the single most sought-after and lucrative skill in the entire real estate sector. It's the one skill that, if truly mastered, can ensure you’ll always have a place in the world of investment real estate. Unfortunately, the pervasive myth that’s perpetuated throughout the real estate sector is that if you have a great deal, the money will just show up. Nothing could be further from the truth.
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A very insightful, thorough and thoughtful book
- De Amazon Customer en 03-09-21
De: Hunter Thompson
Lo que los oyentes dicen sobre Flip the Script
Con calificación alta para:
Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Amazon Customer
- 10-15-19
Loved it! Fun, motivating and insightful!
Spent 20 years in field sales implementing 401(k) and deferred comp plans and nine years in management, as a sales trainer. I broke down Flip the Script to fit “my” field of sales and I can’t wait to share it with my team. We can all use a little Oren in our presentations!
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- Erik
- 11-17-19
Exceptional!
One of the top 3 books I have read in the past 2 to 3 years. Great stories, and extremely valuable information a d strategies.
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- Chris K
- 09-04-20
Entertaining with good ideas
Oren's book was very entertaining, He used stories that held my attention to demonstrate each concept. He was a great narrator as well, as you can hear the passion in his voice as he spoke of the concepts and reminisced over his stories. The stories were also not all just standard sales and marketing stories, but stories from a variety of industries, including one selling an eSports gamer into joining a team. I couldn't stop listening mid-chapter and leave on a cliffhanger. I wanted to know what happened next. Definitely a good buy.
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- James
- 01-22-21
Second to ‘pitch anything’
I enjoyed the book, but I think his first book on here “Pitch Anything” was better. There are some redundancies here and I would have liked to hear more applicable knowledge. Overall a solid read and there are things that can be applied. It surely is not a self-help sales book and I appreciate that. 4/5 from me.
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- Karl
- 02-07-22
Klaff back at it again!
this book continues to add some great ideas on pitching anything. At times, I felt that it spent too much time story telling and not enough time explaining the info, but it was still a must-read.
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- Jenny Huff
- 10-21-22
Enthralling
I can’t get enough of Oren. I love his stories and his novel approach to sales. Such a fun book to consume.
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- Ellie Stack
- 01-18-22
Not a boring read & the modern mans sale style
The stories In this book are relatable and told in spectacular fashion. I love Orens Klaffs energy. The ideas you’ll get and the selling style you’ll hear of are what makes this a great sales book. The out of the box thinking and the relaxed style pitch is what it takes to sell today. My favorite sales author used to be Tom Hopkins but times are changing and Oren Klaff is leading the new sales methodology.
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- Ryan
- 02-04-23
Perfect content
This was a book I needed. It came to me at the exact moment I needed it. I recommend Oren Klaff’s books.
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- Jerry Kelly
- 01-01-24
An absolute must for anyone in business
I learned so much on what I was doing wrong and how to do it right to be ultra successful. I’m very grateful for this book and for the author.
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- Justin
- 09-19-19
Riveting. BLEW, MY, MIND
BLEW, MY, MIND, and I don’t say that lightly. It’s been a very long time since I’ve read a book and immediately can’t wait to read it again.
I’ve read, oh geez, maybe 200-250 sales & marketing books, courses, I have 17 terabytes of marketing material. Most goes in one ear out the other. Everything from the old Zig Ziglar & Og Mandino stuff to the newer neuroscience material like Russell Granger’s “Seven Triggers to Yes”. There’s maybe... six, that have truly impressed me. I keep reading them because occasionally I pull something novel from one that I apply, like Jordan Belfort’s recent offering had some decent material about voice tonality that I found I could apply. Oren’s last book “Pitch Anything” was very good. This book... was riveting. You don’t often call a sales book riveting.
If you are a venture capitalist, you pitch venture capitalists, affluent or high status individuals, or are in sales or marketing of any persuasion, it’s MANDATORY reading. It’s not that I didn’t know any of it, but just the way it’s organized and also very entertaining. The stories and examples come to life like a superb novel. He says he fictionalized some details to protect the confidentially of his clients but you can tell these are absolutely real examples from real experience in high stakes persuasion.
I was listening on audible and at one point I’m thinking to myself, “why would he even put this out? I would keep this all to myself.” Later however, as you see the application in more diverse scenarios, you know, that it doesn’t matter - that if you needed to lock down a multiple million dollar deal, furnished with this knowledge or not, you are calling Oren Klaff and paying him whatever he wants.
I can’t recommend a book enough. Brilliant to the tenth power.
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