
Episode 6: Enhancing Resident Engagement in RAD Conversions
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This episode of Witlingo Deep Dives introduces the Rental Assistance Demonstration (RAD) program, a federal initiative by HUD designed to preserve and enhance public housing by converting units to Section 8 contracts, thereby securing private funding for improvements. It highlights the critical communication challenges faced by Public Housing Authorities (PHAs) and senior living communities during these conversions, such as multilingual needs, digital access disparities, staff capacity issues, and the resulting resident anxiety. To address these obstacles, the source proposes Witlingo, a cloud-based communication platform. Witlingo offers a multichannel, automatically translated solution for resident engagement, ensuring transparency, empathy, and operational efficiency throughout the RAD transition by facilitating proactive and consistent messaging to all residents.