Welcome back to Hometown Advantage — the podcast for local business owners who want to market smarter, not harder. I’m Nicole Eldridge, Facebook & Instagram ads strategist for local businesses, and today we’re diving into 10 brutally honest marketing truths I wish I could send to every small business owner’s DMs.

🎯 If you’ve ever felt like:

• You “just can’t be consistent” with marketing
• You’re boosting posts and getting likes, but not leads
• You’ve hired cheap help and gotten cheap results
• You don’t have time to learn ads (but also don’t want to waste money outsourcing)

…this episode will change how you think about marketing forever.

✨ Highlights:
0:00 – Why consistency isn’t your real problem
5:42 – Why likes don’t equal sales
9:15 – What to do if your content isn’t converting
14:22 – The truth about cheap marketing help
19:40 – Why learning ads yourself is the best ROI
24:10 – What makes a good hook (and why it matters)
28:15 – The $200/month secret to buying back your time

📌 Ready to stop spinning your wheels with content and finally make your marketing work for you?

Check out my program Hometown Advantage, where I teach local business owners exactly how to run simple, low-cost Facebook and Instagram ads that actually bring in leads and sales — even if you're not techy and hate social media.

🔗 Join here: https://hello.nicoleeldridgemedia.com/1400
📩 Questions? Email me at support@nicoleeldridgemedia.com or DM me on IG: @nicoleeldridgeads

If this episode hit home, don’t forget to subscribe, rate, and share with another local business owner who needs to hear this!