
The Truth About Buying a Business (Most People Won’t Tell You) — with Richard Parker, Diomo Corporation
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Buying a business sounds like a shortcut—but most people never make it to the finish line. Why? Because they chase the wrong deals.
In this episode, I talk with Richard Parker, founder of Diomo Corporation, about what really works when you're looking to acquire a business that fits you—and what most people get completely wrong.
🎯 You’ll Learn:
- Richard’s “4-4-4-1-1” process for staying focused during your search
- Why experience doesn’t always translate to ownership success
- The 5 filters that’ll save you from a bad acquisition
- How to tell if a business is a spaghetti mess—or ready to scale
- The one shift you must make before even reaching out to a seller
If you’re even thinking about buying a business, start with this episode.
🔗 Guest Links:
- Richard Parker: https://richardparker.com/
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