E718: Image SEO is one of the most ignored parts of search optimization - even by people who’ve been in the game for years. And yet, it affects everything from how your pages rank to how your brand shows up in Google Images, AI tools like ChatGPT, and social media platforms.

In this episode, I break down the basic image SEO tactics most people skip - and how fixing them can lead to more traffic, better rankings, and increased visibility for your brand.

You'll learn:
- Why image SEO is still widely overlooked - and why that’s a mistake
- How poor image optimization can hurt even solid SEO strategies
- What properly named image files and alt text actually do for rankings
- How optimized images improve e-commerce performance and AI discoverability
- The simple naming convention I use for every image on my site
- How image context, file structure, and alt attributes signal quality to Google
- Lessons from real SEO experiments related to this

Most SEOs are still missing this. After this episode, you won’t be one of them.

⭐️ 21 SEO Experiments That Will Change The Way You Think About SEO (Forever) - https://seosherpa.com/seo-experiments/

⭐️ Ep 624 - Making SEO Viral - Matt Diamante - https://www.youtube.com/watch?v=QF8VnXdSjnA

⭐️ Ep 693 - The SHOCKING Truth About Shared Hosting & SEO Rankings (Real Experiment Results) - https://www.youtube.com/watch?v=WobMZRSJwQs

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to Image SEO
00:47 Importance of Image SEO in E-commerce
01:44 Real-life Examples of Image SEO
05:05 Optimizing Your Images: Best Practices
08:23 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#imageseo #searchengineoptimization #seotips #digitalmarketing