In this episode, Emma sits down with John Howard, one of the UK's most experienced property consultants with over four decades in the industry. They delve into the importance of mindset in property investment, discussing how caution and dogged determination have fuelled John's success through various market cycles. John shares insights from his extensive experience, including the significance of relationships in property dealings, the necessity of anticipating challenges, and the value of being adaptable in a changing market.

KEY TAKEAWAYS

• A successful property investor should maintain a mindset of caution while also demonstrating dogged determination. This involves being aware of potential risks and consistently seeking opportunities to make money.

• Building and maintaining strong relationships in the property industry is crucial. Networking with agents, investors, and other professionals can lead to valuable opportunities and insights that may not be available through data alone.

• Every property deal will come with its own set of challenges. Anticipating these problems and having a plan to address them is essential for success in property investment.

• There are numerous ways to make money in property, and it's important to remain adaptable. Investors should be open to exploring different strategies, such as buying distressed properties or utilising government grants, rather than sticking to a single approach.

• While formal education can be beneficial, hard work and a proactive attitude are often more important for success in property investment. Individuals who are willing to put in the effort and learn from experience tend to thrive in the industry.

BEST MOMENTS

"You always need to have an out before you have an in. And you always need to de-risk deals before you end up signing on the dotted line to buy them."

"I think the fear initially in the way of making a living and having success, if you're an entrepreneur, you're an entrepreneur. It's a natural process."

"To get the answer, ask the question. What's the worst scenario? What's the best scenario?"

"You do need to hang your hat on something, but that doesn't mean you shouldn't be open to other ideas."

"If you get in on one thing, now the same people may offer you another, and another, and another."

VALUABLE RESOURCES

Book Mentioned:

The Art of the Deal by Donald https://amzn.to/4j3VDPW “Some of the best deals are the ones you don’t do.”

📢 John Howard’s Resources:

Website: johnhowardproperty.com

YouTube Channel: John Howard Property

Masterclass: He runs 4 per year—next one is on 16th–17th June
(Dates may need verifying closer to time)

HOST BIO

Emma Howitt is a seasoned property coach, mindset expert, and entrepreneur with many years of experience in transforming lives through property investing. From building and selling a thriving Rent-to-Rent Service Accommodation business to acquiring a £1 Purchase Lease Option and converting it into a 16-studio apartment hotel, Emma has consistently demonstrated her ability to turn opportunities into success.

With a background in sales and marketing for global brands like L’Oréal and Red Earth, Emma brings a unique blend of strategic thinking and real-world experience to the property world. She is passionate about helping professionals break free from limiting beliefs, overcome fear, and take bold action to achieve financial freedom.

Through her empowering and practical approach, Emma has coached countless individuals to redefine their futures. Her expertise, authenticity, and proven results make her the go-to authority for transforming mindsets and unlocking property success.

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