Jeff and Bill 5-21-25 6am Podcast Por  arte de portada

Jeff and Bill 5-21-25 6am

Jeff and Bill 5-21-25 6am

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What's In a Name Change? (apologies to William Shakespeare)

Denver has spent $100,000 to research a rebranding of 16th Street Mall. For all that $$ what did the experts come up with??? Drop the word "Mall". Jeff, Bill, and callers ask why did it cost so much to just drop one word? Does this take away the branding of WHY you would go to the 16th street whatever we call it now? Other areas of downtown and Denver have branding, why does Mayor Mike Johnston think not telling people what 16th street is will help?

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