Brian Goldfarb on Rebuilding a Legacy Brand…Without Losing Your Mind Podcast Por arte de portada

Brian Goldfarb on Rebuilding a Legacy Brand…Without Losing Your Mind

Brian Goldfarb on Rebuilding a Legacy Brand…Without Losing Your Mind

Escúchala gratis

Ver detalles del espectáculo

Acerca de esta escucha

 Episode Summary: This week, Gianna and Maria are joined by Brian Goldfarb, CMO at SolarWinds and a veteran of some of the biggest names in tech, including Okta, Tenable, and Salesforce. But this isn’t your typical “lessons from the top” chat. Brian gets real about what it takes to lead modern marketing orgs: how to decide what’s worth fixing, why marketers need to think more like operators, and what it’s like steering GTM at a legacy brand undergoing massive transformation. We talk trust, storytelling, and the fine art of not panicking even when you lose your job and voice in the same week. About Guest: A full-stack marketing executive with deep experience across the GTM spectrum from product marketing and demand gen to PR/AR, digital, and strategy. Known for translating complex technical products into powerful, scalable marketing programs that drive real pipeline. Brian has led marketing for developer tools, cloud platforms (Azure, AWS, Google Cloud), and high-growth cybersecurity and infrastructure companies. His portfolio spans web technologies, mobility, media (codecs, DRM), and ad platforms, focusing on developer and technical audiences. He’s built and scaled global marketing engines, aligned field and digital efforts, and helped take emerging tech from concept to category leader. Whether launching a new cloud product or rebuilding a GTM motion from scratch, Brian brings sharp execution, clear narrative, and a deep understanding of what makes modern B2B marketing work. Follow him on LinkedIn. Subscribe & Review: Enjoyed this episode? Leave us a ⭐ rating and review on your favorite podcast platform. It helps us grow the show and reach more cyber marketers like you! Got feedback or want to join the pod? Email us: podcast@cybersecuritymarketingsociety.com Follow the Hosts: Gianna Whitver on LinkedIn Maria Velasquez on LinkedIn Thank you for tuning in to another episode of Breaking Through in Cybersecurity Marketing. Join the Cybersecurity Marketing Society on our website, main LinkedIn page, Instagram page, or podcast LinkedIn page, and keep up with us on X. See you in the next episode!
adbl_web_global_use_to_activate_T1_webcro805_stickypopup
Todavía no hay opiniones