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Successful Seminar Selling for Financial Advisers

The Financial Planner’s Guide to Attracting Profitable New Leads through Seminars, Workshops & Client Events

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Successful Seminar Selling for Financial Advisers

De: Philip Calvert
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Are you an IFA or financial planning professional looking to attract high quality new clients through seminars, workshops and events - but don't know where to start?

Successful Seminar Selling for Financial Advisers is the blueprint for Financial Planners, Wealth Managers, Mortgage Brokers, RIAs, IFAs and professional Financial Advisers who are looking to attract profitable new leads and clients from seminars, workshops, client events and live marketing opportunities.

This practical and comprehensive book has been completely revised and updated from its original acclaimed edition, and reveals the secrets of how IFA, financial advice and financial planning businesses can dramatically increase profits by hosting their own seminars, workshops, live demonstrations and networking events.

When you get your copy today, you'll discover:

  1. Why seminars and workshops are key to substantial growth for small financial adviser businesses
  2. How to plan, promote and market your events using both traditional marketing and exciting new digital marketing and social media techniques
  3. How to find hundreds of new prospects and achieve conversion rates at your seminars and live marketing events approaching 100 per cent. We reveal step-by-step how one financial adviser in the UK regularly got conversion rates at his seminars near 100 per cent
  4. How to niche your seminars to achieve the highest levels of attendance and profitability
  5. How and when to charge for your seminars
  6. How to present and get your message across with clarity, confidence and conviction
  7. Proven presentation skills and techniques for financial adviser seminar hosts
  8. How to build instant rapport with your seminar delegates
  9. How to create significant new income streams from your seminars and events through eBooks and digital products

....and much, much more - including a special chapter looking behind the scenes of a financial adviser's client seminar from the perspective of a mystery seminar shopper. It's a real eye-opener...

Packed with real-life examples of how financial advisor businesses can benefit from hosting their own seminars and promotional events, this book both informs, educates and inspires.

If you are a financial planning professional looking to read just one sales and marketing book this year, make it this one!

Order your copy now...

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